ImpreMedia announced that it will be the primary content provider for the new MySpace Latino Community, “TodoFutbol.”
Media
Telemundo gets a boost.
Thank goodness I decided to take a breather before I posted this latest entry. I wrote it but set it aside, and then bam! I read the big news about Jackie Hernandez-Fallous joining Telemundo….the challenges remain but this latest appointment is a step in the right direction. Time-Warner’s loss is NBC’s gain. CLICK above on the Blog icon.
Influential Hispanic Consumers spend 30 hours per week sharing views Online.
The most influential Hispanic consumers use the Internet to share their views about products and brands as well as to connect with friends and family, according to a study released by Burson-Marsteller.
In Economic Downturn – 67% plan more Coupon Use.
Tough times and technology advancements portend a coupon usage renaissance among U.S. shoppers, based on survey results released by ICOM Information Communications (ICOM).
New York International Latino Film Festival Returns.
The New York International Latino Film Festival (NYILFF) returns for its ninth year with expanded programming, sponsorship levels and film premieres. The 2008 festival, which is presented by HBO, will take place from July 22 – 27 in New York City, and will include screenings throughout the day and evening, industry panel discussions, music showcases, special cultural events, and free to the community outdoor screenings and events, all tailored to reach the diverse and multi-generational Latino audience.
