Yes, but the economy could impact advertising.
JP Morgan’s latest research brief predicts that holdings in US Internet companies will outperform the overall stock market in 2008. This is despite the firm’s expectation of slightly slower revenue growth for the online sector.
Internet users are becoming more aware of their digital footprint; 47% have searched for information about themselves online, up from just 22% five years ago. However, few monitor their online presence with great regularity. Just 3% of self-searchers report that they make a regular habit of it and 74% have checked up on their digital footprints only once or twice.
ImpreMedia has assigned six of its most experienced journalists in Spanish language media to cover the 2008 Presidential Elections. The ImpreMedia journalists will be on the presidential campaign trail to provide the most comprehensive coverage of the national election.
Outdoor advertising is experiencing a new lease on life as a result of emerging digital, video and wireless technologies. A key driver of this evolving market is the growth of video content and advertising in out-of-home locations.
You ain’t seen nuthin’ yet.
Outdoor advertising has been around as long as advertising itself, but the old medium is showing new life.
