A new survey commissioned by Hanon McKendry/The Brand Consultants and conducted by Harris Interactive Inc. shows that more than half of U.S. adults (56%) watching the Super Bowl on Sunday will be doing so as much or more for the commercials as for the game itself.
Media
Watching TV is favorite after-school kids activity.
Watching television is the favorite after-school activity among kids ages 6-11, while playing video games comes in second for boys—ahead of playing sports, according to data from Mediamark Research Inc.
‘Texican’ Trio Los Lonely Boys.
Xenon Pictures, Inc., announces the DVD release of the acclaimed documentary Los Lonely Boys Cottonfields and Crossroads.
Fox Sports en Espanol renews rights to the Caribbean World Series.
Fox Sports en Espanol has once again acquired the exclusive U.S. Spanish-language television rights to the 58th Caribbean World Series of baseball. Taking place in Carolina, Puerto Rico, the four-team, six-day tournament will be televised for the ninth consecutive year on Fox Sports en Espanol, beginning Friday, February 2 at 3:00 p.m. ET/12:00 p.m.
‘Padre Nuestro’ earns top award at Sundance.
The jury and audience award-winners of the 2007 Sundance Film Festival were announced at the Festival’s closing Awards Ceremony in Park City, Utah.
The Grand Jury Prize: Dramatic was given to PADRE NUESTRO, directed by Christopher Zalla. Fleeing a criminal past, Juan hops a truck transporting illegal immigrants from Mexico to New York City, where he meets Pedro, who is seeking his rich father.
