The Dallas Mavericks and BigWheel announce the arrival of hub cap advertising in the Dallas/Fort Worth Metroplex, making the Mavs the first North Texas company to utilize this innovative form of outdoor advertising.
Media
TVB – Significant Growth in Local Television’s Online Advertising.
The growth in local television’s online advertising has been exponential in 2005 and the outlook for 2006 projects local online advertising to grow by as much as 39 percent across local markets, according to a new survey released by TVB.
The Future of Email As It Navigates Security Threats, Compliance Requirements & Market Alternatives.
Although email remains the dominant form of electronic communication, it faces significant challenges from real-time communications, such as instant messaging, and from parasites, including viruses and spam, that threaten the health of the email host. In a newly published study, IDC predicts that nearly 84 billion emails, more than 33 billion of which will be spam messages, will be sent daily worldwide in 2006.
Univision’s ‘Contra Viento y Marea’ Clinches #1 Spot Beating Out ABC, CBS, NBC & Fox.
Univision Communications Inc. announced that during its first week of measurement by Nielsen’s national television ratings service, the Nielsen Television Index (NTI), the Univision Network’s hit novela “Contra Viento y Marea” (Against All Odds) won the 8:00 to 9:00 pm time period among the coveted Adult 18-34 demographic, among all U.S. audiences whether Hispanic or non-Hispanic.
Telemundo Closes 2005 Strong.
Based on the ratings results provided by Nielsen Media Research for their National Hispanic television Index (NHTI), Telemundo delivered outstanding results in fourth quarter ’05 Monday through Friday (M-F) primetime, due largely to an impressive December ’05 performance.
