Media

Intel Corporation and Grupo Televisa, S.A. announced a joint effort to provide consumers, for the first time, with a wide choice of on-demand, Internet-delivered Televisa content through Intel Viiv technology-based PCs.

In a study released by the Center on Alcohol Marketing and Youth (CAMY) at Georgetown University found that alcohol companies significantly increased their advertising activity on cable television. More importantly, the number of cable network alcohol ads that were more likely to be seen by underage youth than adults on a per capita basis rose 97% from 2001 to 2004.

A wide-ranging look at the way American women and men use the internet shows that men continue to pursue many internet activities more intensively than women, and that men are still first out of the blocks in trying the latest technologies.

Ten years ago relatively few Americans had an e-mail address. Today very few do not.

In its “Sixth Annual Consumer Email Study,” DoubleClick posits that not only have consumers become increasingly reliant on e-mail, they have become more sophisticated in its use and more comfortable with marketers leveraging data to communicate with them.

Clear Channel Radio launches La Romantica 104.9 (KCNL-FM) Spanish Contemporary format serving Hispanic Adults 25-54 in the San Francisco/San Jose market. Clear Channel Radio Northern California Regional Vice President Kim Bryant announced the launch effective January 1, 2006.

Univision Communications Inc. and Entravision Communications Corporation announced that on January 1, 2006, they completed the previously announced acquisition by Univision of radio stations KBRG(FM) and KLOK(AM) serving the San Francisco/San Jose, California market from Entravision for $90 million.

Building on its effort to serve the Hispanic sports fan, ESPN Deportes Radio will offer exclusive national broadcast of the 2006 edition of InterLiga, the qualifying tournament that will determine two automatic berths for Mexican clubs to the Copa Libertadores.