Media

The global telecommunications industry showed modest growth in 2004, and the growth of its revenue is expected to continue into 2005, says a new market analysis report from Insight Research. According to the study, worldwide telecommunications services revenue is expected to grow at a compounded annual rate of 5.9 percent from 2005 to 2010, which reflects the level of sustainable growth enjoyed by the telecom segment prior to the technology bubble of the late 1990s.

Univision revealed the winners of the 17th edition of “Premio Lo Nuestro a la Música Latina” Latin music awards. Marc Anthony (four awards), Paulina Rubio (three awards including a special recognition) and Sin Bandera (three awards), topped the list of Latin music recording artists who received the prestigious statuette. Other winners included Alicia Villareal (two awards in the Mexican Regional genre), Chayanne, Celia Cruz (posthumously), Juanes, Banda El Recodo, Carlos Vives, and Marco Antonio Solís.

Customer Focus 2005: Nonprofit Direct Marketing study, which reveals that nonprofit direct mail readership has increased from 53 percent in 2003 to 59 percent in 2005.

Customer Focus 2005 Insurance Direct Marketing study, which reveals that 20 percent of total adults expressed interest in purchasing mortgage insurance, and 18 percent would consider purchasing high face life insurance.

Customer Focus 2005 Financial Direct Marketing study, which reveals that 22 percent of credit card holding adults expressed interest in cards that offer points for merchandise or airline tickets, and 21 percent believe that receiving money back on purchases is a more appealing offer.

Customer Focus 2005 Automotive Direct Marketing study, which reveals that 73 percent of adults who plan to purchase a new vehicle responded to automotive direct mail they received.

Top radio commercials that ran February 14 – 20, 2005.