When it comes to indecency in the media, the opinions of Hispanic radio listeners vary only slightly from their Anglo and African-American brothers and sisters according to a recent nationwide study conducted by Paragon Media Strategies. When asked, “Are you aware of the recent issue of indecency in the media,” 79% of the Hispanic respondents in the survey indicated they were aware. This matched the 79% for total respondents and was close to the 80% awareness for Anglos. African-Americans’ awareness of the issue trailed a bit at 66%.
Media
Curtain To Rise on Manhattan’s Only All Latin Movie Theatre.
Clearview Cinemas announced that on Friday, August 27 its movie theatre at 62nd and Broadway will open as Cinema Latino — the only all Latino movie house in Manhattan. The single-screen, 300-seat theatre will exclusively show first run Latin American, Spanish and Portuguese films with English subtitles imported from 20 different countries.
HSBC Target Hispanic In NYC With Live Billboard.
HSBC Bank USA, N.A. has unveiled a live 3-D billboard as part of a campaign designed to promote the bank’s new Hispanic-focused products and services. Extending from the billboard is a bench on which a person will sit and ponder the question, “Do you want a better bank?”
