But Spanish-language content on some major OTT packages is still limited. By: George Winslow. Courtesy of MultiChannel News and Broadcasting & Cable
Media
OTT Players Look to Latinos
Immigrant Archive Project and DishLATINO Partner to Highlight Inspiring Stories of Latino Immigrants
With Hispanic Heritage Month in full swing, the Immigrant Archive Project and DishLATINO are teaming up to digitally showcase the stories of Latino immigrants who left their home countries to build a new life in the United States.
Univision to premiere “Caer en Tentación”
“Caer en Tentación” will air on the Univision Network Monday through Friday at 10 p.m. ET/PT (9 p.m. CT) starting October 16th.
Entravision Communications Corporation announces New Television Agreements with Univision
Entravision Communications Corporation announced that it has entered into a new affiliation agreement and a new proxy agreement with Univision Communications Inc. relating to the company’s Univision and UniMás network affiliate television stations.
A New Epidemic: Digital Dating Abuse Widespread But Underreported Among Young Americans
For young Americans in the dating scene, a new epidemic has emerged – digital dating abuse.
Future Ad Battles: TV Vs. Digital
This could be a daunting headline: “TV advertising hasn’t yet seen real competition from digital.” by Wayne Friedman
Cinelatino unveils Rebrand
Cinelatino has just unveiled a comprehensive rebrand featuring a new on-air graphics package and an expansive color palette system to reinforce the network’s position as the leading Spanish-language movie channel.
Playlisting: The 21st Century Mixtape [REPORT]
The premise of compiling a special collection of songs on a tape or CD and sharing with a friend or love interest hasn’t gone away in the digital age.
Pitfbull to receive the “Latin AMA Dick Clark Achievement Award”
Telemundo will honor Pitbull with the first ever “Latin AMA Dick Clark Achievement Award” at the upcoming third annual “Latin American Music Awards” (Latin AMAs).
Screen Time Dollar Signs
With the new television season in the U.S. now upon us, viewers are able to connect with new program offerings as well as old favorites. While much focus will be on the shows themselves, Nielsen took a look at insights surrounding the advertising inventory—from how much money is spent on advertising over platforms to the commercial ratings lifts of ads beyond seven days to how marketers are leveraging branded integrations.
Café Con America
Beginning in October, former CNN International Host Sasha Rionda will be anchoring a new Spanish-language television show called Café Con America.
The Growing Reach of Radio Among U.S. Ethnic Audiences [REPORT]
In aggregate, the Hispanic and black radio audience totals 74.7 million people 12 and older, up 6.25% from 70.3 million just five years ago. While tune-in has grown across both black and Hispanic audiences, growth among Hispanic listeners has been notably higher than among black listeners between 2013 and 2017.
NBCUniversal/Telemundo and América Móvil jointly submitted bids for the Mexico National Team
NBCUniversal/Telemundo and América Móvil jointly submitted to the Mexican Football Federation bids for the Mexico National Team media rights, one for the United States, and the other for the rest of the world, for two World Cup cycles. The bids include rights to all men’s and women’s Mexico National Team divisions.
Azteca America announces the premiere Vis a Vis: Encarcelada
Azteca America announced the premiere of”Vis a Vis: Encarcelada”, a thriller that reflects the daily struggle of a woman attempting to survive in the stifling world of prison, where she is serving a seven-year sentence.
Voden named SVP of Integrated Marketing Solutions at Entravision In Washington, D.C.
Entravision Communications Corporation announced that it has promoted Erin Voden to Senior Vice President of Integrated Marketing Solutions in Washington, D.C., effective immediately.
Use of Social Media and Advanced Technologies for Sponsorship [REPORT]
The use of social media and technology for sponsorship activations are topics of keen interest for the ANA Sponsorship & Event Marketing Committee.
HOLA! USA celebrates 1st Anniversary
HOLA! USA is enjoying a first full year of publishing targeting affluent U.S. Hispanic women.
Top 10 Performing Brands in Customer Experience
Today’s consumers expect strong mobile sites, want flexible fulfillment options, and use a variety of channels to research and make purchases. Brands must deliver superior experiences and support if they want to stay competitive in today’s retail environment.
The Growing Reach of Radio Among U.S. Ethnic Audiences [REPORT]
The African-American and Hispanic listening audience now accounts for one-third of the listening audience, and that number continues to grow.
Owen named President and GM of the Bay Area NBC and Telemundo-owned stations
NBCUniversal Owned Television stations, a division of NBCUniversal, announced that Stacy Owen has been named President and General Manager of the Bay Area NBC and Telemundo-owned stations, KNTV and KSTS.