Radio
Old School brought back to fix New School at TelevisaUnivision

The appointment of John Kozack as President of U.S. Advertising Sales and Marketing at TelevisaUnivision, succeeding Tim Natividad, reflects a strategic recalibration rather than a simple leadership change. After a period in which the company sought to accelerate its transition into a more digitally driven sales model—leveraging Natividad’s experience from TikTok—the organization appears to be reaffirming the value of deep institutional knowledge, client relationships, and operational execution in a complex, multi-platform media environment. Kozack’s return, following his brief tenure at Allen Media Group, signals confidence in a leader who understands both the economics of traditional media and the nuances of the U.S. Hispanic market, which remains one of the most influential and fastest-growing advertising segments in the industry.
They Built What the Broadcast Industry Said Was Impossible: Real Time First Party Data for Every Tower on the Planet.

CACO Bridge Tech, LLC announces the launch of CACO Bridge, a patent pending real time middleware platform purpose built for the broadcast industry. CACO Bridge is the first bidirectional middleware layer for broadcast, creating a real time data loop between the listener, a localized AI interface, and the station’s broadcast operations.
Jeffery Liberman joins MLC Media as Senior Advisor for Broadcast Operations

MLC Media announced the appointment of Jeffery Liberman as Senior Advisor, effective May 1, 2026. In this role, Liberman will support broadcast operations and help strengthen best practices across the company’s growing media portfolio. He will report to MLC Principal, Carlos Moncada, and work with leadership across all MLC sister companies including Nueva Network.
Honda Drivers Listen Most To AM/FM Radio

To build an auto dealer brand, one must target current brand owners and those who drive the competition. Among mass market auto brands, JD Power reports Honda has the second highest loyalty rate of 55%. Among mass market SUV brands, Honda ranks highest for the second consecutive year with a 62% loyalty rate, according to JD Power.
What Radio Listeners Told Us About Their Social Media Habits

Social media shifts fast. What worked for your audience last year might not work now, which is why we regularly check in on where radio listeners actually spend their time online.
MediaCo appoints Roberto Castro to SVP & Corporate Controller and Christian De La Cruz to GM/ VP DOS of San Francisco

MediaCo Holding Inc. announced the appointments of Roberto Castro to Senior Vice President and Corporate Controller and Christian De La Cruz as General Manager and VP, Director of Sales for the San Francisco market.
Spanish Broadcasting System, Inc. promotes Richard D. Lara to Chief Operating Officer to Advance Strategic Execution and Operational Efficiency and continues as General Counsel

Spanish Broadcasting System announced the previously reported promotion of Richard D. Lara to Chief Operating Officer. Mr. Lara will also continue to serve as General Counsel.
Sigma Audio Networks expands National Platform with Don Cheto and HOT 97 Mornings with Mero

Sigma Audio Networks, powered by MediaCo Holding Inc., announced a significant expansion of its national audio platform, adding two leading multicultural franchises: Don Cheto and HOT 97 Mornings with Mero.
TelevisaUnivision and Nielsen agree to New Media Intelligence Deal Covering Streaming, National and Local TV, and Radio

TelevisaUnivision and Nielsen announced a new, multi-year measurement and data agreement covering all of TelevisaUnivision’s properties, including national and local broadcast, cable, streaming, radio. Under the agreement, TelevisaUnivision will continue to leverage Nielsen’s suite of media intelligence solutions.
Entravision Relaunches Politics Con Acento with Expanded TV and Digital Distribution

Entravision, a leading global media, marketing, and technology company, announced the expanded relaunch of Politics con Acento, a digital-first bilingual show and video podcast for the Latino voting community. The show, hosted by Entravision’s established White House Correspondent Stephanie Ochoa, will now also air weekly as a one-hour bilingual TV show across Entravision's 21 Univision affiliates, Altavision, WAPA Orlando 26, digital, and social media platforms.
Audio today 2026 – How America listens. [REPORT]

In the era of constant digital scrolling and fragmented attention, it’s easy for marketers to be lured by the “new and next.” We often prioritize platforms based on how easily we can track a click, sometimes forgetting that ease of measurement doesn’t always equal effectiveness. While digital channels dominate the conversation, there is a legacy powerhouse that continues to outperform nearly every other medium in the one metric that matters most: actual human reach.
MediaCo appoints Neida Gotay as Vice President, Integrated Sales

MediaCo Holding Inc. announced the appointment of Neida Gotay as Vice President, Integrated Sales.
MediaCo promotes René Santaella to Chief Growth & Innovation Officer

MediaCo Holding Inc. announced that it has appointed René Santaella to the newly created role of Chief Growth & Innovation Officer (CGIO), effective today. In this expanded executive role, Santaella will own MediaCo’s end-to-end “Supply + Growth Engines” chain that converts content investment into scalable distribution, deeper audience engagement, increased inventory scale and quality, and improved monetization performance across MediaCo’s entire portfolio.
Insights on Entravision’s change in Leadership ….

Thoughts from Maria Martinez-Guzman - President of Entravision Media; and Eduardo Maytorena - President of Entravision Audio.
Entravision Aanounces New Leaders for its US Media Business

Entravision announced three promotions in its US Media leadership team:
- Maria Martinez-Guzman to President of Entravision Media;
- Eduardo Maytorena to President of Entravision Audio; and
- Winter Horton to Chief Revenue Officer
Nielsen Launches Mobile Survey To Modernize Radio Measurement.

After years in the making, Nielsen is taking radio audience measurement into the mobile era with the official launch of its Nielsen mobile survey (mSurvey), beginning with the Spring 2026 survey period. The new platform complements the traditional Diary service by allowing respondents to report listening electronically on their smartphones, expanding participation and improving accuracy.
America’s Fastest-Growing Consumer: Radio at the Center of Growth

In a previous Sound Answers release, we explored how radio earns the trust of Hispanic consumers. It's a connection built on culture, community, language, and daily habit. That relationship remains strong. But the larger market reality tells a more urgent story.
Lotus Los Angeles Announces Expansions at Lotus Communications / KFWB

Lotus Communications announced major expansions at its Los Angeles cluster, highlighted by the addition of longtime on-air personality Myra Berenice to the PM Drive 2pm -6pm at KFWB.
NETWORK AUDIO SALES LEADER JIM LYKE RETURNS TO SBS TO SPEARHEAD AIRE NETWORK’S NATIONAL & DIGITAL REVENUE EXPANSION

Spanish Broadcasting System, Inc. (“SBS”) announced the appointment of Jim Lyke as Executive Vice President of Network Radio and National Digital Sales for AIRE Radio Networks.
























