Telemundo announced that Michelle Alban has been promoted to the post of Vice President, Corporate Communications and Public Affairs, Telemundo,from her previous role of Director, Corporate Communications, Telemundo.
Television
Mega TV launches Client Integration ad program.
Spanish Broadcasting System (SBS) announced that its television network Mega TV has launched a new advertising program internally referred to as “Client Integration” to help advertisers reach the growing Hispanic community and replace revenue lost from automotive spot advertising in 2009.