Consumer confusion about the coming transition from analog to digital broadcasting that takes place on February 17, 2009, remains high. According to a Frank N. Magid Associates online tracking study, six in ten Americans are now aware of the scheduled change.
Television
Univision Special ‘TV Digital: Cuanto Sabes?’
The Univision Television Network announced its second digital television special, “TV Digital: Cuanto Sabes?” (Digital TV: How Much Do You Know?), informing viewers of the various aspects of the transition to digital television in 2009 in the U.S. and Puerto Rico.
Televisa & Telemundo join forces.
NBC Universal’s Telemundo and Grupo Televisa, S.A.B entered into a strategic alliance agreement to distribute Telemundo content in Mexico across multiple platforms including broadcast TV, PayTV and emerging digital platforms.
ESPN Deportes announced Upfront date for 2008.
ESPN Deportes announced today that it will host its upfront Wednesday, May 14 at 5:30 p.m. in New York City.
V-me names Frank Donaldson Sr. VP & Director of Ad Sales.
V-me announced that Frank Donaldson has been named Senior Vice President and Director of Sales. Donaldson will be responsible for all national advertising and sponsorship revenue for V-me, overseeing all sales operations and the expansion of the national sales team.
