Our industry-wide discomfort with the short-comings of the Nielsen ratings has made us angry, but attempting to replace Nielsen won’t solve the TV measurement problem.
Television
Gracias Jim.
Jim McNamara has help our television industry grow in many ways. When he joined Telemundo he brought enthusiasm, dedication and a new inspiration to many that US Hispanic television had a future. He impacted the programing, sales and marketing side of our television industry. Hispanic ad agencies believed in Telemundo’s ability to become a strong contender.
Browne – President @ Telemundo.
Don Browne, who has served as Telemundo chief operating officer since May 2003, has been promoted to president; and Telemundo President and CEO Jim McNamara, whose contract is expiring, has stepped down to pursue outside production opportunities.
Telemundo Premiers ‘Amarte Asi’.
On Tuesday, April 5 at 7PM (ET\PT) Telemundo will premiere “Amarte Asi,” a family-friendly story centered on a boy’s search for a father, and the impossible love between his parents. This new Telemundo original production starring Litzy, Mauricio Ochmann and introducing Alejandro Felipe Flores as the charming Frijolito, is a love story seen through the eyes of a small boy.
Univision Stations Win Ed Murrow Award.
Univision Communications Inc. announced that three of its owned-and-operated stations – KMEX-TV, Los Angeles, WXTV-TV, New York and KTVW-TV, Phoenix – were each recognized for excellence in journalism, receiving the prestigious Radio-Television News Directors Association’s (RTNDA) Edward R. Murrow Award for Outstanding News Series.
Independent Cinema Finds A Home On Sí TV.
Sí TV is about to change that with Not-So-Foreign Filmmakers Showcase, a two-hour window of programming that supports and celebrates the independent spirit found in many Latino and multicultural films.