Television

Hannon named President & GM of Univision Houston

Univision Communications Inc. announced that John Hannon will be joining Univision Houston as President and General Manager, effective immediately.

The Database: How Addressable Advertising is Personalizing the TV Experience

This special episode, recorded during Advertising Week, focuses on addressable advertising and how the media industry can use it and other approaches to best reach the audiences they seek to engage with—particularly women.

The Golden Age… of Complexity: Reducing Friction in the TV Advertising Ecosystem

As viewers, you probably agree that we’ve never had more options when deciding what content to watch, which device to watch it on, or how to access it. Consumers are living in a golden age of television, no matter how TV is now defined.

Televisión Dominicana presents a Magical Night with Circo Soledad

Televisión Dominicana will air Circo Soledad, a stylized, circus-like concert featuring all the best of legendary Billboard Latin Music Award-winner Ricardo Arjona, on Saturday, September 28, at 9 p.m. ET / 6 p.m. PT.

Local TV And Radio Industry Creates $1.17 Trillion In Economic Activity Annually [REPORT]

The analysis examines local broadcasting’s impact on the economy through direct employment, its ripple effect on other industries and as an advertising medium for messaging consumers. Local radio and television’s influence on the national economy as well as all 50 states and the District of Columbia is broken out in the study.

NBCUniversal launches “Peacock” streaming service

NBCUniversal announced “Peacock” as the name for its new streaming service. Peacock is a nod to NBC’s iconic logo and NBCUniversal’s rich legacy of creating beloved films, TV series, characters and franchises that have been at the epicenter of pop culture and will continue to define the future of entertainment.

Entravision appoints McCauley as SVPt of Integrated Marketing Solutions in the Palm Springs Market

Entravision Communications Corporation announced the appointment of Robert McCauley to Senior Vice President of Integrated Marketing Solutions

Nuestra Vision Launches Free Mobile App for US Mexicans and Overall Hispanic Market

Nuestra Vision, a Spanish language TV network who offers 100% Mexican premium programming to Mexican, Mexican-American and Hispanic audiences living in the US, continues to expand its reach through the release of its free digital mobile app for iOS and Android devices.

Univision Announces the Premiere of “La Usurpadora”

Univision announced the U.S. premiere of “La Usurpadora” (The Usurper), one of the most popular dramas of all time and the first series of “The Collection,” an anthology of timeless classics reimagined for today’s audiences.

Rullán joins Telemundo62 as Evening News Anchor

Telemundo62/WWSI in Philadelphia announced that Alberto Rullán will join the news team as NEWS anchor for Noticiero Telemundo62.

Azteca America to broadcast 2019/2020 LaLiga

beIN SPORTS announced a content licensing agreement with U.S.-based Spanish-language broadcast network Azteca America. The licensing deal gives Azteca America the broadcast rights to the upcoming and highly-coveted 2019/2020 LaLiga Smartbank soccer season. Azteca America will also gain access to additional high-quality sports content produced specifically for the US Hispanic audience.

Telemundo to premiere No te Puedes Esconder

Telemundo announced the premiere of No te Puedes Esconder, a 10 episode thriller produced by Telemundo International Studios featuring the return of beloved Mexican actress Blanca Soto (Señora Acero, Viuda Blanca, Dinner for Schmucks, Eva Luna) and the Telemundo debut of renowned Spanish actor Eduardo Noriega (Thesis, Vantage Point, The Last Stand, Transsiberian, The Translators) on Monday, September 30 at 10pm/9c

Entravision launches Integrated TV and Facebook Live Morning Show in Orlando

Entravision Communications Corporation announced that it has launched Despierta Orlando, a local Spanish morning news magazine show on the Univision Orlando television station.  

120.6 Million TV Homes in the U.S. for the 2019-2020 TV Season

According to Nielsen’s National Television Household Universe Estimates, there are 120.6 million TV homes in the U.S. for the 2019-20 TV season.

Martínez-Guzmán named SVP& Executive News Director at Univision

Univision News announced that María Martínez-Guzmán has been promoted to Senior Vice President and Executive News Director, effective immediately. Prior to this appointment, she was Vice President, News Gathering for Univision News.

TelemUndo Global Studios introduces inaugural class of scriptwriters

Telemundo Global Studios (TGS) introduced the inaugural class of its innovative TGS Fellowship Program, the first-ever premier professional development project for scripted content producers in Hispanic media.

NBCUniversal Telemundo Enterprises acquires Underground Producciones

NBCUniversal Telemundo Enterprises announced it acquired the internationally-renowned production boutique Underground Producciones based in Argentina.  The new wholly-owned subsidiary will become an extension of the successful Telemundo Global Studios designed to super charge its growth and premium content production capabilities for prime time and digital platforms.

Linear TV Viewership Drops Nearly 50% As Streaming Services Ramp Up In 2019

Despite losing subscribers for the first time in the past eight years, Netflix is still the preferred method used for watching TV programs among U.S. consumers, followed closely by YouTube. Preferred by 61% of consumers for the past two years, the streaming giant’s dominance hasn’t been marked so much by growth as it has been by the drastic decline of Live TV across 2017, 2018, and 2019. In a matter of 3 years, linear television went from 68% in viewership down to 36%.

More Consumers Will Continue to Drop Pay TV Because of Price Hikes

Cord-cutting has often been described as consumers adopting over-the-top (OTT) services while dropping their pay TV subscriptions, but our latest forecasts show that subscription OTT adoption has begun to stabilize while decreases to the number of pay TV households is accelerating.

Entravision announces Local Sales Organization Changes

Entravision Communications Corporation announced that it has realigned its local sales organization and promoted Eddie Melendez to President of Local Media Sales.

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