Television

Over-the-Air TV is Booming in U.S. Cities

Despite the prevalence of digital technologies rippling through many aspects of our daily lives, an increasing percentage of Americans are embracing over-the-air (OTA) television.

The Future Of Satellite TV Is Unclear

Is satellite TV a dying business?  The longtime main competitor to landline-based cable TV operators — as well as fiber-based telco services — is now being usurped by Internet-delivered services of TV networks and on-demand programming.

Telemundo Deportes launches Esports Channel

Telemundo Deportes announced it launched the first-ever Spanish-language esports channel in the U.S. offering fans more than 2,000 streaming hours of content a year featuring exclusive streamers, short-form content and competitions.

NBCUNIVERSAL acquires TV stations from Semester Communications

NBCUniversal Owned Television Stations, a division of NBCUniversal, announced that it has completed its acquisition of a group of full power, Class A and low power television stations serving the Sacramento and Salt Lake City markets from Serestar Communications (Serestar).

Pasiones to launch nationally on Spectrum

Hemisphere Media Group, Inc.  announced that Pasione has reached a multi-year agreement with Charter Communications, Inc. to launch the network this spring  across Spectrum’s  footprint.

La Reina del Sur returns to Telemundo

Telemundo has scheduled the eagerly anticipated premiere of the return of “La Reina del Sur” for Monday, April 22 at 10pm/9c. The most successful series in Telemundo’s history stars Kate del Castillo who returns to claim her throne as Teresa Mendoza

Never mind a tipping point for TV, what about brand building?

Duncan Southgate, our Global Brand Director for Media, drew my attention to Mark Ritson’s reaction to the latest Ebiquity report titled ‘TV At a Tipping Point’ . Ebiquity finds that TV’s superiority in building quick, cost effective reach may be coming to an end. Ritson questions whether their analysis allows for how people’s behaviour changes as they grow older. I am more concerned about what the forecast means for brand building.  by Nigel Hollis

Vme Tv launches new season of TuBebé with Alessandra Villegas

Vme Tv (Vme Media Inc) announces the premiere of the second season of their hit show TuBebé with Alessandra Villegas.  The new season premieres in the U.S. on Tuesday February 26 at 10:30 am EST/ 7:30 am PST. The episodes will air every Tuesday and Thursday at the same hour.

Montoya named GM of Mexicanal

Mexicanal has hired industry veteran Ana Lydia Montoya Herrera as Deputy General Manager. Based in Mexico City, Montoya will be in charge of the network’s operation and production.

“BOXEO TELEMUNDO” celebrates 30th Anniversary

“Boxeo Telemundo” celebrates 30 years on the air, setting a historic milestone as the longest-running sports program in Spanish-language television.

‘A la Mala’ to air on Cinelatino

Cinelatino celebrates the month of love beginning with the exclusive U.S. television premiere of the Mexican blockbuster A la Mala on Sunday, February 10, with back-to-back airings at 9pm ET/6pm PT and 11pm ET/8pm PT.

Primer Impacto” celebrates its 25-Year Anniversary

Univision’s “Primer Impacto,” the longest-running Spanish-language daily news magazine in the U.S., is celebrating its 25-year anniversary with an entire week of live shows featuring exceptional stories, celebrity appearances and musical guests.

How the Growth and Evolution of the Over-the-Air TV Home Fits into Today’s Viewing Landscape

Over-the-air (OTA) TV—the programming that we all have access to even if we don’t have a cable or satellite programming subscription—is becoming a big thing again. In fact, it’s one of the best things to happen to cord cutters and cord shavers, as it offers them free TV through a digital antenna.

While Optimistic And Enthusiastic About TV Attribution, Industry Leaders Want Better Visibility Into How Providers Are Approaching Measurement, Data and Implementation [REPORT]

While industry leaders express optimism and enthusiasm for TV attribution, they also are looking for greater visibility and understanding into how leading providers conduct the practice.

Telemundo announces sponsors of “Betty en NY”

NBCUniversal Telemundo Enterprises announced it has secured a record number of integrated partners in a single scripted property for Telemundo with its upcoming series “Betty en NY”. Produced at Telemundo Center in Miami, the highly anticipated, star-packed production is the modern adaptation of one of the most influential stories which will premiere on Wednesday, February 6 at 9 p.m./8c.

How the Growth and Evolution of the Over-the-Air TV Home Fits into Today’s Viewing Landscape

Over-the-air (OTA) TV—the programming that we all have access to even if we don’t have a cable or satellite programming subscription—is becoming a big thing again. In fact, it’s one of the best things to happen to cord cutters and cord shavers, as it offers them free TV through a digital antenna. Even better, with the shift to digital broadcasting a decade ago, they’re getting even more channels for free—and in great HD quality. Because of our comprehensive panel approach, our data is inclusive of all household types, including OTA, which allowed us to conduct deep insights and analysis in this important growing segment. So what do we know about OTA households? We recently dived into the data to find out more about them—particularly, how many there are, what they look like and how they consume media.

Linear TV Eroding Due To Poor Value Exchange, Not Cost [REPORT]

Cable and satellite viewership is eroding because it is perceived as a poor value exchange according to a new study from MAGNA, the intelligence, investment and innovation unit within IPG Mediabrands and IPG Media Lab, the media futures and advisory arm of IPG Mediabrands. “Reaching the ‘Un-Reachable” debunks five commonly-held myths about those who watch little to no television, including which demographics are veering away from traditional television and why.

Univision New York Launches First Ever Spanish Language TV Bureau in Albany

Univision New York announced the launch of the very first full-time Spanish-language news bureau in Albany, NY—a historic move marking the first time that a Hispanic television news station in New York will have a full-time presence based in the state capital.

New On-Air Look and Logo for an Audience and Company at Univision

A fresh new on-air look across the network that introduces an updated Univision logo. These changes are part of a brand refresh that supports our internal positioning that captures succinctly what Univision is all about: “Bringing Together Hispanics on the Rise.” This campaign reinforces and expands on our commitment to elevate Hispanics by making them feel proud of their heritage, supported in their daily life, and optimistic about the future.

MOVISTAR+ and Telemundo announce co-production agreement

Telemundo International Studios and Movistar+ announced a strategic multi-year co-production partnership to produce premium limited series for the U.S. and international markets. The parties have agreed that Telemundo Network will have the exclusive rights for the US; Movistar+ will have the exclusive rights for Spain.

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