Television

Next Monday, October 20 at 10:00 am / 9:00 am C, Azteca America will premiere the new telenovela Secretos del Alma, a story of love and betrayal starring two great Mexican actors: Ivonne Montero and Humberto Zurita with renowned Venezuelan actress Gabriela Vergara in the role of the series’ villain.

Azteca America  announced the premiere of  El Astro, a Brazilian telenovela starring renowned actor Rodrigo Lombardi. 

Hemisphere Media Group, Inc. has secured exclusive rights to air the Dominican Professional Baseball League 2014-2015 season.

Telemundo announced a new campaign, “Conversemos de Tus Finanzas,” in collaboration with Wells Fargo, focused on empowering Hispanics to enhance their financial knowledge and help them to reach their financial goals.

In response to recent ratings irregularities, Nielsen conducted an extensive internal investigation of their systems and processes and uncovered a technical error that impacts national network television ratings over several months.

The Broadcasting & Cable Hall of Fame named Emilio Azcarraga, President, CEO and Chairman, Grupo Televisa as one of twelve honorees to its class of 2014.

Ladies Week will be hosted by four of the network’s top female sports anchors: Adriana Monsalve, Carolina Guillen, Kary Correa and Carolina Padron. The shows will also feature the participation of ESPN’s Karin Ontiveros, Claudia Trejos and Nelly Simón.

Through education, public awareness and grants to organizations nationwide, Sports 4 Life seeks to effect sustainable improvement to the overall health and development of girls in these communities.

Rentrak has agreed to acquire the U.S. television measurement business of WPP’s Kantar business unit for $98 million in Rentrak common stock.

Univision Communications Inc announced the launch of Premios Univision Deportes (Univision Sports Awards), a sports award show for U.S. Hispanics honoring top athletes and teams from the leagues and sports that Hispanics care about most. 

Programmatic technology and precise digital metrics will change the way multicultural marketing dollars are spent, expert says.

Rather, the quintet of marketers at B&C and Multichannel News’ Hispanic TV Summit Marketing Roundtable, “Driving Growth of Hispanic Audiences,” all described a relentless need to refine their methods.

The array of platforms is vast, many of them with as yet unwritten rules. And it’s tricky to make programming broad enough for a wide audience, while also localizing it in a meaningful way for the various Latin American nationalities.

At the center of the discussion about social responsibility on TV, storytelling and reaching young Hispanic audiences was Los Jets, the NUVOtv docuseries based on Paul Cuadros’ book, A Home on the Field.

As it moves toward a network transformation, mun2 will continue to add more linear properties and digital content from NBC Sports.

Programmers and distributors looking to reach Hispanic viewers will have to employ a multitude of strategies including providing multi-language and culturally-relevant programming on numerous distribution platforms to be successful, according to panelists speaking at Thursday’s Hispanic Tv Summit.

Media Vista Group has named Antonio J. Guernica to the newly created position of Station Group Manager with responsibility for Univision, UniMas and Azteca America in the Ft. Myers-Naples market

Claudio “El Emperador” Suarez, one of Mexico’s most prominent soccer stars and the record holder for most appearances with the Mexican national team, is the latest addition to FOX Deportes’ impressive roster of soccer analysts.

The series premieres September 30th and will air exclusively on MundoFox Monday through Friday at 9PM/8c.

NBCUniversal’s Hispanic Enterprises and Content announced Enrique Caballero has been named Senior Vice President of Human Resources.