News
Which U.S. Workers Are More Exposed to AI on Their Jobs?
About a fifth of all workers have high-exposure jobs; women, Asian, college-educated and higher-paid workers are more exposed. But those in the most exposed industries are more likely to say AI will help more than hurt them personally
A bigger, bolder vision: How CROs are propelling growth from the C-suite
Scaling a company—large or small—is no easy feat. For start-ups, 80 percent never reach critical scale.1 At bigger companies, the challenge is even greater. Only 10 percent of S&P 500 companies have achieved growth surpassing the GDP for a continuous period of 30 years or more.2
The Power of Embracing Your Big, Ugly, Monstrous Ideas
As a creative professional or innovator, I totally get it—you've probably cooked up your fair share of Big, Ugly, Monstrous Ideas that you secretly hope will never see the light of day. It happens to the best of us! These are ideas that you might be embarrassed to voice or present, but I hope this article helps you recognize that these Big Ugly Monstrous Ideas hold a transformative power and should not be underestimated or overlooked. By Noel Artiles - Creative Director / Creative Leader
‘The rest of the ad industry is playing a loser’s game’
Author and consultant Michael Farmer talks about ad agency decline, why selling creativity is a cop out, and why introducing AI to advertising is like pouring gasoline on a fire
Connecting with Consumers in an Age of Change
Consumers have never had more control over what they watch — how can marketers balance their TV media mix?
Telemundo teams up with clothing company Kid of Immigrants to celebrate THE FIFA WOMEN’S WORLD CUP 2023
Telemundo, the exclusive Spanish-language home of the FIFA Women’s World Cup 2023TM, announced today a limited-edition merchandise collection in collaboration with the pioneering Los Angeles-based clothing brand and cultural movement Kids of Immigrants.
Shocking Millennial Marketing Statistics & Trends in 2023
It's hard to believe it was ten years ago when Time Magazine released their iconic millennial cover story, The ME ME ME Generation. Flash forward to 2023 and millennials – those born between 1981 and 1996 – are now 27 to 42 years old and the largest generation by size – surpassing baby boomers.
Most Asian Americans View Their Ancestral Homelands Favorably, Except Chinese Americans [REPORT]
Pew Research Center has a long history of measuring Americans’ views of the United States, China and other countries, but less is known about Asian Americans’ views of these countries.
The Collapse of the Purchase Funnel [REPORT]
In a volatile world rife with pressures on consumers, from health and the economy to challenges to rights and freedoms and an eroding sense of community, consumers are demanding more from brands.
Ahhh, the missteps I took…
Work is like any relationship and sometimes we pursue what we feel is right, and find out later that it was a mistake. Like marriage, there are ups and downs, but when we look at current jobs and how the holding companies are so vertical, we can see how joining an organization that is too vertical, too segmented, that is a mistake. By Xavier Mantilla - Media Strategy, Creative and tactical execution across multiple markets including US Multicultural. Agency Partnerships and coordination.
Soccer’s Uphill Climb to U.S. Popularity Amid Lionel Messi’s MLS Arrival
The common narrative associated with American soccer is that it is “the sport of the future” and one with momentum. Expansion is a recurring theme among the top two U.S. professional soccer leagues: MLS recently added a 30th team in San Diego, while the NWSL expects to expand to 16 teams for 2026.
Marketers/Agencies: Take The “Me” Out Of “Media”; AM/FM Radio Has Biggest Disconnect Between Perceived And Actual Time Spent
How much time do American consumers spend with their devices and media?
Canela.TV launches the Canela Deportes Original show Campeonas
Canela Media launched its latest sports-focused original programs on Canela Deportes.
The State of PR and Journalism Salaries 2023 [REPORT]
A deep dive into salaries for PR pros and journalists
Can In-House Agencies Do It All?
A new ANA study finds in-house agencies are picking up a growing list of duties
Threads and the Future of the Social Media Landscape
Threads is a new social media app that launched on July 5, 2023, created by Meta, parent company of the renowned social media apps Facebook and Instagram. Threads is like Twitter, featuring a feed of text-based posts with a 500-character limit, that users can comment on, like, and share – encouraging real-time conversations. Threads also allows users to upload photos and videos to the feed.
Telemundo presents “EXCELENCIA EN LA CANCHA” to celebrate the Journey of U.S. WOMEN’S NATIONAL TEAM
Telemundo Deportes, in association with Telemundo Streaming Studios, proudly presents a groundbreaking documentary that chronicles the remarkable journey of the United States Women’s National Team in “Excelencia en la Cancha: Selección Femenina de los EEUU” (Excellence on the Pitch: United States Women’s National Team). This inspiring tale lays out the USWNT relentless origins, hardships, and achievements, including winning four world cups, securing equal pay, and inspiring a generation of athletes. Excelencia en la Cancha: Seleccion Femenina de los EEUU premieres this Sunday, July 23 at 1 p.m. ET on Telemundo, Peacock, and the Telemundo app.
Nicole Burri named Regional VP of Sales for Telemundo Colorado & Utah
Telemundo Colorado / KDEN and Telemundo Utah / KULX today announced that Nicole Burri has been promoted to Regional Vice President of Sales for KDEN & KULX, effective immediately.
Hispanic Consumer Confidence Rises as Inflation Eases
Hispanic consumers were more optimistic in the second quarter of 2023, exhibiting a more positive outlook toward the economy in the year ahead, according to a new poll from the Florida Atlantic University Business and Economic Polling Initiative (FAU BEPI).
Canela Media appoints Peter Gonzalez as Chief Technology Officer
Gonzalez will be responsible for leading Canela Media's technology initiatives, including the development and execution of the company's technical strategies. He will work closely with the executive team to enhance Canela Media's digital infrastructure, optimize operational efficiencies, and advance the company's position as a leader in digital media.
