Promotions & Events

Celebrity bees abound these days in Hollywood. Well not quite, but the all natural sweetener has become a wholesome hit with the farándula – Latin celebrities, like pop diva, Shakira.

Proteus, Inc., a creator and developer of mobile entertainment and a unit of Telitas US, Inc., has reached an agreement with Telemundo Network sports personality Andres Cantor to feature his famous “GOOOAL!” call as a downloadable ring tone for mobile phones.

Californians used to think of hot chocolate as a bland, watery drink for kids. Authentic Mexican hot chocolate (Chocolate Mexicano) is rapidly changing that perception.

Eighteen diverse and female drivers competed in front of race team owners and industry officials during the second Drive for Diversity Driver Testing and Evaluation Combine event held at Motor Mile Speedway near Radford, Virginia.

AAA is reaching out to women motorists’ during AAA Car Care Month this year. In an effort to jump start awareness in automotive maintenance, AAA has compiled a checklist women can use to boost their car care confidence and automotive self-reliance.

A lucky winner from CA will be driving the Latin “Queen of Rock” -Alejandra Guzman’s- very own Jeep Wrangler!

Two Mexican icons have joined forces as part of a major push to elevate Mexican food to its highest standards. In the midst of New York’s “Mexican Restaurant Tour”, La Costeña brand and Pampano’s chef Santacruz have announced that they will partner to create and promote dishes representative of the latest wave of fine Mexican cuisine, making them available to a broader base of food fans. This will be the first push by La Costeña in a series of important events geared towards making superb Mexican cooking a part of everyday life in the U.S.

Taking aim at the escalating national drop-out cycle among high school-age Latinas, Cover Girl is bringing its My Colors of Success stay-in-school initiative to Chicago, Los Angeles and Miami beginning in October 2004.