Nielsen found that cell-phone-only homes logged nearly 23 hours of radio listening per week compared to just over 19 hours for the total sample.
Radio
NABOB & SRA disappointed with Arbitron’s Latest PPM Promises.
The Spanish Radio Association (SRA) and the National Association of Black Owned Broadcasters (NABOB) expressed their disappointment and frustration with Arbitron’s recent promises to upgrade its Portable People Meter (PPM) sampling methodology. These promises will not cure the problems that have caused PPM data to be skewed and unreliable. Indeed, Arbitron has done nothing more than assure the public that, at some point in the next two years, it will address the most glaring flaws in its PPM methodology.
Arbitron realigns executive staff in the hopes of becoming more user-friendly.
Arbitron Inc. announced a realignment of the company’s executive staff, designed to facilitate effective decision-making in the company’s rapidly evolving research and media marketplace.
Davidson Media Group …. SOLD!
Davidson Media Group, a radio station operator focusing on Hispanic and “Inspirational” markets (urban and southern), has agreed to be acquired by SS Broadcasting Holdings, LLC, a vehicle owned by Sanjay Sanghoee, an investment professional specializing in media. Felix Perez will remain as the company’s CEO and the management team will stay in place.
Ricardo Alvarez del Castillo passes …
Ricardo Alvarez del Castillo formerly Senior Vice President and General Manager of Heftel Broadcasting and before that with Tichenor Media System passed away on December 13, 2008.
