Article placement: Top News

UNC-Chapel Hill and Winston Family Foundation launch national center to study effects of technology, social media on child brain development

A new research center at the University of North Carolina at Chapel Hill will examine the long-term effects of technology and social media use on teen social and emotional development, thanks to a $10 million gift from the Winston Family Foundation. The Winston National Center on Technology Use, Brain and Psychological Development will create more … Read more

“El Chavo del Ocho” – Returns to Screens with Eugenio Derbez

DishLATINO announced the launch of its “Latino Like You” campaign. This campaign starring actor Eugenio Derbez and beloved icon El Chavo del Ocho recognizes and celebrates the upward trajectory of Latinos around the world. Using deepfake technology, El Chavo returns to the screen through DishLATINO’s “Icons” commercial that will premiere during the qualifying match between … Read more

Luis Patiño named CEO of Austin PBS

Luis Patiño has been named the new Chief Executive Officer of Austin PBS. Luis, former President and General Manager of Univisión Los Angeles, joined the station on Monday, March 21, 2022. Luis is a seasoned media executive with a purpose-driven process. His areas of expertise include product development, having created several long-lasting community initiatives in … Read more

Author Talks: Where are the women who are missing from the workforce?

In this edition of Author Talks, McKinsey Global Publishing’s Raju Narisetti chats with Reshma Saujani, founder of Girls Who Code and an activist for women’s economic empowerment , about her new book, Pay Up: The Future of Women and Work (and Why It’s Different Than You Think) (Atria/One Signal Publishers, March 2022). Working mothers are … Read more

State of Sleep in America 2022 [REPORT]

Discover how a range of factors affect Americans’ sleep quality and the personal and systemic impact of poor sleep. Researchers and medical experts across the world consistently agree that when it comes to your overall health and wellbeing, sleep matters. Yet, Americans often compromise quality sleep for the sake of work, personal to-do lists or … Read more

FACE, HIGHEST CUBAN-AMERICAN RECOGNITION, GOES TO ADVERTISING INDUSTRY LEADER DAISY EXPÓSITO-ULLA.

FACE (Facts About Cuban Exiles) handed its 2022 Awards in Miami, at the Coral Gables Country Club this morning, where the highly respected organization honored advertising industry leader Daisy Expósito-Ulla; nationally recognized financial consulting, accounting and litigation business figure Antonio “Tony” Argiz; and publisher-philanthropist, attorney Alberto Ibargüen. Expósito-Ulla, Chair/CEO of d expósito & Partners and … Read more

US time spent with social increased in 2021, but growth was slow

The forecast: Growth in time spent with social networks among US users will taper to 94 minutes in 2023 following a huge uptick in 2020. This comes after US social network users spent an average of 97 minutes per day on the platforms in 2021, a gain of 2.5 minutes over 2020. Dive deeper: Users’ … Read more

We Are Speaking Different Languages

By Ben Kay I once wrote a popular tweet that listed ten words that are used in every advertising meeting, even though nobody really knows what they mean. I only mention the popularity to indicate that there was quite a lot of agreement with the list. Anyway, I had a look for it, but it’s … Read more

Telemundo and U.S. Soccer Foundation Team Up to Celebrate FIFA World Cup Qatar 2022

The U.S. Soccer Foundation named NBCUniversal Telemundo Enterprises as the organization’s first official and exclusive Spanish-language media partner. Through this partnership, Telemundo joins the Foundation in its efforts to advance soccer as a means for helping children in underserved communities reach their full potential, including supporting the Foundation’s signature Soccer for Success youth program, which … Read more

TelevisaUnivision’s ViX+ Inks First-Look Deal with Propagate Fuego

TelevisaUnivision Inc. announced a first-look deal with Propagate Fuego to produce Spanish-language original scripted and unscripted content for ViX+, the company’s new SVOD tier slated to launch in the second half of 2022. Under the agreement, TelevisaUnivision will have exclusive first-look rights to all content developed by Propagate Fuego, Propagate’s recently launched Spanish-language production division. … Read more

Women Are More Likely to Consider Buying from Brands with Good Track Records on DEI

Brands today are keenly focused on diversity, equity, and inclusion initiatives both internally—with strategies to ensure a more equitable and diverse workforce—and externally, with consumer-facing initiatives to create products and advertising that are more inclusive of a diverse America. And a big part of America’s diversity is female. Women’s History Month serves as a reminder … Read more

2016–2020 American Community Survey 5-Year Estimates

The U.S. Census Bureau released new statistics from the 2016–2020 American Community Survey (ACS) 5-year estimates. Following pandemic-related data collection disruptions, the Census Bureau revised its methodology to reduce nonresponse bias in data collected in 2020. After evaluating the effectiveness of this methodology, the Census Bureau determined the standard, full suite of 2016–2020 ACS 5-year … Read more

User Generated Content Advertising in 2022 [INFOGRAPHIC]

Consumer Acquisition published an infographic revealing insights on the state of User Generated Content (UGC) Advertising in 2022. UGC on TikTok, Snapchat, and Instagram is driving profitable UA across all app categories and presents a massive opportunity for marketers. From micro-influencers and reaction videos to captions and meta commentary, UGC ads across social networks— and … Read more

The U.S Ad Industry Stages a Remarkable Comeback from Covid-19

Lockdowns during the height of the pandemic were devastating to the U.S. ad industry, as they were for the economy and society as a whole. But advertising has made a remarkable recovery with growth now nearly in line with spend projections from before the emergence of Covid-19. Standard Media Index (SMI) estimates that the first … Read more

The CMO Survey: The latest results [REPORT]

The 28th edition of The CMO Survey examines the issues top of mind for marketers including the latest focus for marketing activities, spending, jobs, and performance. The latest edition of The CMO Survey features responses from 320 senior marketing executives on the issues top of mind for marketing leaders and stakeholders. From marketing spending and … Read more

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