Article placement: Top News

Prisa Media secures exclusive North American Streaming VOD Rights for República Fútbol with Fernando Fiore

PRISA Media announced that its flagship sports platform AS.com, has secured the exclusive streaming rights for the popular soccer interview, talk and entertainment show, República Fútbol with Fernando Fiore ‘El Presidente,’ for the USA and Mexico. All full-length video-on-demand episodes as well as all future weekly live-streamed shows will be available on demand, exclusively on … Read more

When Media Monetizes Fear: A Question for Leadership

By Tony Hernandez – Founder of the Immigrant Archive Project I came to this country as a child, part of a refugee family seeking safety, stability, and opportunity. Like millions of others, Spanish-language media became an indispensable part of our daily life—not just as entertainment, but as orientation. It helped us make sense of our … Read more

Hispanic Holiday Spending and Shopping [REPORT]

ThinkNow conducted a study to explore Hispanic consumer spending and shopping behaviors during key events and holiday seasons, focusing on how they are adapting to DEI cutbacks, rising costs due to tariffs, and related economic challenges. To download report, CLICK HERE.    

Teens, Social Media and AI Chatbots 2025. [REPORT]

Roughly 1 in 5 U.S. teens say they are on TikTok and YouTube almost constantly. At the same time, 64% of teens say they use chatbots, including about 3 in 10 who do so daily Even as teens express mixed feelings about social media’s impact, these sites remain a key part of their lives, with … Read more

DangerTV launches Podcast Division with FIGHT TO SURVIVE

DangerTV announced the debut of its first podcast, exclusively distributed by reVolver Podcasts. Fight to Survive dives deep into the terrifying moments experienced by hunters, sportsmen, and fishermen who unexpectedly crossed paths with nature’s most unforgiving forces. It will be available every Wednesday in both English and Spanish, delivering powerful narratives spanning the worlds of … Read more

Telemundo Launches ‘Tu Momento. Tu Jugada.’ – a Nationwide Initiative Inspiring Future Leaders Through Sport and Community

Telemundo announced Tu Momento. Tu Jugada. — known in English as Telemundo’s Next Play — a nationwide sport impact and community initiative that champions the transformative power of sports to character, teamwork and leadership. Supported by Comcast NBCUniversal, the grassroots initiative spans multiple sports and communities, combining mentorship, live events, and local partnerships to help … Read more

Vme TV Premieres “Cumbre Diálogo Presidencial”

Vme TV announces the premiere of “Cumbre Diálogo Presidencial,” a television special that revisits the most significant moments from the recent Summit for Democracy held in Miami by Grupo IDEA, together with Miami Dade College and prominent institutions dedicated to the defense of freedom and democratic governance. The program, presented in two parts, will air … Read more

Communications VS Public Relations

By Tracy Schaller – Strategic Brand & Communication Leader People often think communications and public relations are the same thing or, worse, that they are “easy” to do. Until it is time to do the work. The reality is comms and PR are related, but they are not the same. And professionals in this field … Read more

A Latino Heisman Isn’t Just a Football Story — It’s an American One

By Gabriela Alcantara-Diaz – Founder, President / SEMILLA Multicultural, Inc. This year’s Heisman conversation is about more than highlight reels, quarterback efficiency ratings, or who can win one more game under the brightest lights. The rise of Vanderbilt’s Diego Pavia and Indiana’s Fernando Mendoza — two Latino quarterbacks leading the sport’s most prestigious award race … Read more

MediaCo’s EstrellaTV to Broadcast and Stream Tigres vs. Toluca in the Liga MX Finals 

EstrellaTV, the multiplatform Spanish-language network owned by MediaCo Holding Inc., announced that Tigres will face Toluca in the Liga MX Finals, airing live this Thursday across EstrellaTV’s broadcast and streaming platforms. This Finals presentation is part of EstrellaTV’s multi-year partnership to televise and stream all Tigres and Tigres Femenil home matches, along with Juarez and … Read more

Happy Holidays & New Year

We hope that you, your families and business associates enjoy a very Happy Holidays & New Year. HispanicAd

No surprise that 2026 is shaping up to be another ‘more with less’ year.

By David Tiltman – Chief Content Officer, WARC; SVP Content, LIONS Intelligence No surprise that 2026 is shaping up to be another ‘more with less’ year. But the eye-opening stat from the WARC team’s latest Voice of the Marketer report is that Marketing budgets are lagging business sentiment. In short, expectations of improved commercial performance … Read more

Brand is not a Cost Center. Brand is the engine.

By Jennifer Cooper – Chief Marketing Officer | Strategic Partner to CEO’s and COO’s Marketing is the toughest role in any organization. My opinion, but I live it. Here’s why. A hashtag#CMO is not just building a brand , but building belief in the work itself. In fact we are always building something even when … Read more

SBS Trims Expenses, Records $2.8M Gain From Puerto Rico Sale

Even as overall revenue declined year-over-year, Spanish Broadcasting System more than doubled its third-quarter net income in 2025 compared to 2024’s Q3 results through aggressive expense reduction and the sale of its Puerto Rico television properties. SBS reported net income of $1.39 million, up from $547,000 a year earlier. Operating expenses fell to $24.2 million … Read more

Skip to content