Vme TV Premieres Innovative Daily Finance Show for US Hispanics

Vme TV announce the premiere of “¿Y Después… Qué?”, an original Spanish-language series that invites viewers to reflect on the major moments and transitions in life. Guided by renowned hosts  Juan Diego Humpierres and Carlos Fraga, “¿Y Después… Qué?” guides the audience through an inspiring exploration of what happens after love, success, money, and other defining moments in our … Read more

While Brick-and-Mortar Stores Closed, New Electronic Shopping Firms Created Jobs

The retail industry supports over a quarter of U.S. jobs, and according to the Bureau of Labor Statistics’ Occupational Outlook Handbook, 18% of retail salespeople in 2023 were employed by firms that sold clothing, accessories, shoes and jewelry. How has this industry been faring? The 2022 Economic Census shows that the number of U.S. Clothing and Clothing … Read more

Field of Bachelor’s Degree in the United States: 2022 [REPORT]

According to the American Community Survey (ACS), 35.7 percent of adults aged 25 and over had a bachelor’s degree or higher in 2022. As more individuals obtain bachelor’s degrees, it is important to understand differences in the types of degrees that people have. The field of degree (FOD) that individuals obtain affects the occupation they … Read more

CMOs Must Adapt Their Brand Strategy as Survey Shows 70% of Consumers Tighten Spending, Shift to Smaller Purchases, and Adjust Savings Habits

Marketers Urged to Revisit Recession Strategies and Craft Messaging That Offers a Permission Structure for Purchase As U.S. consumers adjust their behaviors due to concerns over possible price increases due to tariffs, CMOs must prepare now to adapt their brand strategy, positioning and messaging in order to compete, according to Gartner, Inc.A Gartner Consumer Community … Read more

LIGA MX ON TELEMUNDO: EXPANDED APERTURA 2025 SCHEDULE WITH COVERAGE BEGINNING JULY 11

Telemundo announces the expansion of its Fútbol Estelar Liga MX coverage for the Apertura 2025 tournament with the addition of Tigres and Juárez men’s and women’s home matches, joining Chivas de Guadalajara in the network’s robust lineup. Coverage will span across Telemundo, Universo and Peacock, including the network’s signature pre- and post-game program, Fútbol Estelar … Read more

The Impact of Immigration Enforcement on Hispanic Communities and Businesses

As a Hispanic agency based in Los Angeles, we’re not just observing what’s happening—we’re living it alongside our families, neighbors, clients, and colleagues. The recent immigration enforcement activity across many cities in the U.S. has disrupted lives, created fear, and sparked protest. It’s affected people where they live, work, and shop. What We’re Seeing When … Read more

Latino Entrepreneurs, Mexico, and the Market Opportunity Brands Can’t Ignore [PODCAST]

For many entrepreneurs, success isn’t just about top-line growth. It’s seizing opportunities to break barriers and shape their identities as cultural and economic drivers. That’s especially true within the Latino community, where small businesses continue to power economic growth in both the U.S. and Mexico. But thriving in today’s marketplace requires more than determination and … Read more

Streaming Surpasses Linear – But TV Is Not Dead Yet

The Streaming Milestone That Made Headlines For the first time in the four-year history of Nielsen’s monthly TV consumption report, The Gauge, streaming has officially overtaken cable and broadcast combined. In May’s dataset, streaming captured 44.8% of total U.S. TV usage, while cable and broadcast together accounted for 44.2%, down significantly from their positions at … Read more

What Brand Strategy Is (and What It Isn’t)

If there’s one phrase that marketers love to use, and executives love to nod along with (while silently wondering what it actually means), it’s “brand strategy.” To read more, CLICK HERE. Courtesy of The Association of National Advertisers

Cannes artists: the rise and rise of fake award entries.

By Gonzalo López Martí – Creative Director https://www.LMMMiami.com/ What is false and what is real in 2025? Would you break up with your significant other because they have fake breasts, fake nose, fake hair, fake teeth, a fake waistline, Turkish hair plugs or a Brazilian butt lift? Welcome to the French Riviera. A sunny place … Read more

The HMC 2025 Hispanic Market Guide challenges marketers to follow the growth and prioritize cultural COMPETENCY for brand success [DOWNLOAD for FREE]

The Hispanic Marketing Council (HMC) has released its highly anticipated 2025 Hispanic Market Guide as a roadmap to help marketers effectively and authentically connect with the top U.S. growth market: Latinos. The guide features business-building cultural insights, economic and sector data plus reports on media consumption, purchase behavior and Hispanic creativity. The publication, geared towards … Read more

New PSA from the Ad Council and NHTSA Highlights the Human Cost of Buzzed Driving

The Ad Council and the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) announced the launch of a powerful new public service advertisement (PSA) aimed at preventing buzzed driving across the United States. The latest creative encourages responsible driving behavior at a time when 30% of traffic fatalities nationwide involve an alcohol-impaired driver. … Read more

How Brands Should Navigate Recession Anxiety on Social Media

For brands, 2025 has posed a critical moment. Economic uncertainty has become a constant backdrop to consumer life, and it’s showing up online as recession anxiety, shaping what people post, how they shop, and whom they trust. From the return of “victory gardens“ as emblems of resilience to the continuing spread of #recessioncore memes on … Read more

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