US banks can no longer ignore the current market reality. The necessity of climate risk preparedness is here. Signs abound, both here and abroad: Regulatory agencies, legislators, and investors aren’t only demanding awareness, but also readiness and action as to how climate risk is prioritized within a bank’s risk management framework.
With the pandemic adding uncertainty for marketers, it’s more important than ever to understand the media landscape. Findings from Kantar’s inaugural Media Reactions 2020 study reveal that marketers lack the understanding and the data they think they need. Nearly half of marketers (48%) — a growing proportion — feel that they don’t have all the data they need to make decisions in their roles. The research also finds that two-thirds are worried about the future and think that an inability to track digital media via cookies will dramatically disrupt the industry — a situation that could further impede marketers’ ability to monitor advertising effectiveness.
Andres Cantor, Telemundo Deportes’ iconic sports commentator has been named the recipient of the National Soccer Hall of Fame 2020 Colin Jose Media Award. The famed commentator received one of US Soccer’s most esteemed awards during a special Telemundo Deportes broadcast on Sunday, October 25th preceding the network’s Chivas versus Cruz Azul match coverage. As the 13th recipient of the Colin Jose award, Cantor is the first Spanish-Language broadcast personality to be honored with the award, and only the third broadcast media personality regardless of language to be honored with the award since JP Dellacamera in 2018 and Seamus Malin in 2005.
Research from the Brennan Center for Justice and other advocacy organizations shows that Black Americans still have to confront unique barriers in order to cast their ballots. From reduced oversight of changes in voting laws to the ongoing threat of a global pandemic, Black voters have even more to contend with this election year. Despite historic obstacles and new challenges, Blacks take their right to vote seriously and have some of the highest rates of turnout in the country.
Geoff Ramsey of eMarketer discusses COVID-19’s effects on the industry, e-commerce, and mobile advertising
inZa Lab announced the release of its 2020 Gen Z Consumer Insights Report: How Gen Z Confronts Uncertainty. The report provides an in-depth look at how Generation Z (born between 1996-2010) has changed amidst the political, environmental, economic, and social turmoil of the past year.
Irma Alicia Cortez Nicolas, who formed a media empire with her husband Emilio Nicolas, has died.
Deloitte’s holiday survey turns 35 this year! To honor the long tradition, we’ve added new elements to our report, including a nostalgic podcastfeaturing retail leaders breaking down some of the industry’s biggest trends, and supplemental data from Deloitte’s Insight IQ.
Amid the many new media offerings available to consumers, it’s easy to lose sight of long-standing, dependable choices—even when they continue to drive significant engagement. The news is one such option, and amid the trifecta of a pandemic, widespread social unrest and a U.S. presidential election, it remains a vital connection to both the world at large and our local communities.
Changes necessitated by the pandemic may have altered TV advertising forever — marketers must adapt
Grow your agency profitably (and with less stress) via my Strategic Churn technique. Many agency owners consider client churn to be negative. “Churn” comes from the SaaS world—where high attrition can end a firm.
One in three Gen Z survey respondents who’d applied for a job said they’d avoided an opportunity because they feared being treated unfairly due to their gender, ethnic or racial identity in a new survey by Tallo. In the same survey, one in four said the same thing about applying to college.
LATV Networks announced the promotion of Gisella Fu-Ripp to Vice President of Sales & Strategic Partnerships to lead the diverse, and predominantly female organization at LATV.
2020 has been a year of life-changing moments. The COVID-19 pandemic, politics and racial injustice created moments that have affected every single American. For African Americans, the reckoning has extended beyond any single moment, becoming a matter of life and death.
The Center for Hispanic Marketing Communication (HMC) has announced a partnership with Farmer-to-Farmer Colombia and Fundación SalvaTerra to help support smallholder farmers in Colombia that are transitioning out of the informal economy, forming cooperatives to grow and taking advantage of economies of scale, while expanding their range of buyers.
Mozilla and more than 6,000 of our supporters published an open letter to Mark Zuckerberg and Jack Dorsey. Our demand: Turn off Facebook’s Group Recommendations and Twitter’s Trending Topics ahead of the November 3 U.S. elections.
Americans have complicated feelings about their relationship with big technology companies. While they have appreciated the impact of technology over recent decades and rely on these companies’ products to communicate, shop and get news, many have also grown critical of the industry and have expressed concerns about the executives who run them.
With the largest number of eligible voters of any minority voting group, Latinos represent over 13% of all eligible voters in the U.S according to the Pew Research Center. But the number of Hispanics who actually vote still has room to grow. Only half of the eligible Hispanic voters were registered in 2018 but that gap has been closing as registration rates are climbing for the 32 million eligible Latino voters in 2020 as we approach this Presidential Election.
From search to content consumption, purchase to advocacy, Hispanic consumers take a unique collective approach to e-commerce. The ethos of this collectivist culture greatly influences brand experience and purchasing behavior.
Canela Media named Andres Rincon as Senior Vice President of Sales overseeing the East Coast region.
