Ingrid Otero-Smart, President/CEO of Casanova Pendrill (CP) announced the appointment of Karen Treydte as Vice President, Director of Media Services.
Ad Agency
Gadsby named CEO Multicultural & Hispanic at SMG
According to Advertising Age, Starcom MediaVest Group has named Monica Gadsby as the CEO of Multicultural/Hispanic with US Hispanic and LatAM responsibilities.
Lopez Negrete Communications launches new website.
The site was created internally at the agency.
Dieste breaks unique campaign to finish 2009 earlier: on November 30th.
Leave 09 Behind is a multiplatform marketing campaign developed by Dieste Inc. Recognizing the uncertainty and the challenges of 2009, the Dallas based agency decided to take matters into their own hands and launched this movement to get people to start focusing on the promise of the future and on what they can do to make it happen. The campaign invites people all around the world to celebrate the end of 2009 a little bit earlier: on November 30th.
HeadQuarters Advertising Inc. relaunches its brand.
San Francisco based HeadQuarters Advertising Inc. has redefined itself as the Hispanic Brand Action agency that offers full service brand and direct marketing solutions to reach the total US Hispanic Market.
SKYPE appoints NewLink Communications PR AOR for Hispanic & LatAM.
Newlink Communications announced it was selected by Skype to handle and support their public relations and communications strategy initiatives in Latin America and the U.S. Hispanic market. In Brazil, Smart, is responsible for PR activities.
Mundo sin Barreras powers up wtih corporate sponsorship and celebrity members.
Lexicon Marketing’s newest website, www.mundosinbarreras.com, enhances its content to include the Coca-Cola sponsored Latino sin Barreras contest, and welcomes Katie Barberi as one of its newest members.
