Ad Agency

San Antonio based Creative Civilization has been awarded the Hispanic AOR responsibilities for ING Financial.

Rebecca Illingworth Radilla, President and Founder of Illingworth Communications, a Minneapolis-based media buying agency, is re-launching her firm as a new full-service agency — Radilla Advertising — headquartered in Chicago.

Texas State Bank has assigned both their Hispanic and general market efforts to Anita Santiago Agency (ASA). During this transition, Breeden McCumber will implement previous media placements, billing, etc.

The diagnosis of the country’s economic state has changed more frequently than the weather conditions of a Midwest Spring. It’s hard to know what to make of seemingly daily differing opinions on the current economic condition of the U.S.

The search for Dieste, Harmel & Partners’ new CEO spanned several continents and resulted in the selection of London-based MTV Networks’ Melisa Quiñoy, a long time network executive who, as executive VP of brand solutions at MTV parent Viacom, spearheaded efforts in Europe and Latin America.

Dieste, Harmel & Partners has chosen internationally recognized advertising executive Alvaro Cabrera as the new Executive Director of Integrated Communications, who will lead the strategic alignment of digital, direct marketing and media teams to provide integrated brand communication solutions. Cabrera joins as part of a realignment of the agency’s executive team that will direct the agency’s creative and strategic evolution.

Zimmerman Advertising has been named agency of record for The Pep Boys – Manny, Moe & Jack 35 states and Puerto Rico.

OMD Latino has been selected as the U.S. Hispanic Media AOR for the Visa and Absolut accounts. As such, OMD Latino will be responsible for all media planning and buying, working closely with Axis (Absolut) and Lopez Negrete Communications (Visa), who continue to handle the Hispanic creative responsibilities, respectively.

L-Avenue announced that it has been selected by San Antonio National Bank (SANB), a subsidiary of Family Bancorp Inc., to lead the bank’s advertising campaigns.

Financial services brands under a cloud, real estate in freefall, global stock market volatility. The companies and brands making the international headlines may be the giants, but chaotic economic times hit smaller independent advertising and marketing communications agencies just as hard. In fact, according to some experts, smaller businesses, such as independents, are especially vulnerable.

Intersections is the title of the new advertising campaign that Alma DDB created for State Farm Insurance. The campaign was launched on March 17th in a multitude of Media. Alma DDB was responsible for the development in the Hispanic market nationwide.