Industry
AD Club of NY Innovator: Stacie de Armas
Stacie de Armas is a pioneering media and entertainment executive driving transformative change in inclusive audience measurement and insights.
Amigas Mia’s: A Latina-Led Creator Company Turning Influence into Ownership
Jennifer Holguin, Colombian-American entrepreneur and visionary second-time founder, today announces the launch of Amigas Mia's, a groundbreaking digital media and talent management company redefining what it means to be a creator in today's economy. Building on her decade of success with The JGO Agency, one of the beauty industry's most respected talent agencies, Holguin returns with a bold mission: to move creators from influence to ownership.
ANA Unveils Winners of the 2025 Multicultural and Inclusive Marketing Excellence Awards
The Association of National Advertisers (ANA) announced the winners of the 2025 Multicultural and Inclusive Marketing Excellence Awards, honoring brands that are embracing the full spectrum of consumer identities and embedding inclusive practices to drive measurable impact—achieving both market expansion and brand loyalty. The awards span 20 categories such as Experiential Marketing, Rising Multicultural Segments, Hispanic, Data and Measurement Excellence, People with Disabilities and Neurodivergent Communities, African American, and includes a Best in Show. The awards were presented at an evening gala event during the ANA Multicultural & Inclusive Marketing Conference in Carlsbad, CA.
AD Club of NY Innovator: Michael Roca
As Executive Director of Omnicom Media Group’s Cross-Cultural Center of Excellence, Michael Roca helps Fortune 500 brands unlock growth through culturally relevant media strategies that deliver measurable results. He has partnered with industry leaders including Diageo, Google, and P&G to authentically engage diverse consumer segments—driving brand equity, loyalty, and ROI.
AD Club of NY Innovator: Isabela Sanchez
As Zubi Advertising’s Vice President of Media Integration, Isabella oversees all strategic media planning and execution for Zubi’s clients, as well as new business development efforts.
AD Club of NY Icon: Gilbert Davila
Gilbert Davila is one of the most sought-after experts on growth segment marketing in the United States today. He has spent the last 25 years working as a senior corporate marketing executive and multicultural market expert at: Procter & Gamble; Coca Cola USA; Sears, Roebuck and Company; and The Walt Disney Company. In addition to these achievements, his Board membership includes Banner Health, Arizona from 2005-2025, ANA’s AIMM since 2018, Cracker Barrel since 2020, and the Los Angeles Alliance Foundation, Los Angeles, CA since 2022.
Strategic Reset.
Strategy is “future competitive advantage”. What will the people we sell to need in the future? Who will we be competing with in the future? Given these people needs and competitors what advantage will we provide? A case can be made that every organization and every individual who has not updated their strategy in the past three years must do so with urgency because we are seeing the contours of the future shift dramatically. By Rishad Tobaccowala
So why does digital still lag traditional media from a marketing effectiveness POV?
It feels like all we do is spend time with digital media - social, apps, online browsing, streaming etc. So why does digital still lag traditional media from a marketing effectiveness POV? By Kevin Goodwin - SVP of Strategy & Growth @ New Engen
𝗪𝗵𝗮𝘁 𝗦𝗵𝗼𝘂𝗹𝗱 𝗕𝗲 𝗢𝗻 𝗬𝗼𝘂𝗿 𝗣𝗶𝘁𝗰𝗵 𝗗𝗲𝗰𝗸? (Based on What Has Worked for Successful Startups)
𝗪𝗵𝗮𝘁 𝗦𝗵𝗼𝘂𝗹𝗱 𝗕𝗲 𝗢𝗻 𝗬𝗼𝘂𝗿 𝗣𝗶𝘁𝗰𝗵 𝗗𝗲𝗰𝗸? (Based on What Has Worked for Successful Startups). Every founder I coach asks me this question at least once.
TelevisaUnivision Launches “Do the Right Thing Google” Campaign to Challenge Discriminatory Practices
TelevisaUnivision, the world’s leading Spanish-language media company, today announced the launch of its nationwide advertising campaign, “Do the Right Thing Google.” The campaign calls attention to Google’s YouTube TV and its plan to discriminate against Hispanic viewers by removing Univision from its main programming bundle on September 30. YouTube TV will force millions of Hispanic viewers to pay an 18% premium – a “Hispanic tax” – to maintain access to trusted Spanish-language news, sports, and entertainment.
Retail CEOs share tariff impacts ahead of holiday shopping
The holiday shopping season is rapidly approaching, and retailers are preparing for one of the industry’s most critical periods. But behind the scenes of cheer and celebration, many businesses face mounting pressure from current trade policies — including rising costs, supply chain uncertainty and tough decisions around staffing and investments.
Hispanic Agencies Are Shaping America’s Story – Every Single Month of the Year
It’s Hispanic Heritage Month, which means brands are once again rolling out the usual once-a-year campaigns: colorful cliché visuals, a few Spanish words sprinkled here and there, maybe even a vibrant mariachi track. Cute? Sure. Authentic? Ni de cerca. By Daisy Cabrera
On the passing of advertising legend Emilio Alvarez-Recio: A life of success with Colgate-Palmolive
Emilio Alvarez-Recio, the Cuban-American international corporate executive whose name became synonymous with Colgate-Palmolive, passed away last week in Key Biscayne, Florida.
FTC Sues Live Nation and Ticketmaster for Engaging in Illegal Ticket Resale Tactics and Deceiving Artists and Consumers about Price and Ticket Limits
The Federal Trade Commission and seven states sued Live Nation and Ticketmaster for tacitly coordinating with brokers and allowing them to harvest millions of dollars worth of tickets in the primary market. Live Nation and Ticketmaster then sell the illegally harvested tickets at a substantial markup in the secondary market, causing consumers to pay significantly more than the face value of the ticket.
Would you like to be indispensable at work ?
Would you like to be indispensable at work ? Not just a cog in the machine but the cog that drives the machine? By Rishad Tobaccowala
National “Buy Latino” Toolkit
Kicking-off Hispanic Heritage Month (September 15 - October 15), Aquí: The Accountability Movement (Aquí) is urging all to "Buy Latino, Build America" in a national digital campaign inviting consumers, institutions, and corporations to support Latino-owned businesses and close the equity gap in America’s economy. “Buy Latino” is part of Aquí's “Somos América” program that uplifts Latino economic power, demands accountability, and celebrates community strength.
Sebastian Trujillo named Chief Commercial Officer (CCO) at GAIM
Get After It Media (GAIM), home to The Heartland Network, Retro TV, The Family Channel, The Action Channel, and Rev’n, announced the appointment of seasoned industry veteran Sebastian Trujillo as Chief Commercial Officer (CCO).
Global Entertainment & Media Outlook 2025-2029
Driving growth through innovation in a rapidly evolving media and technology landscape
2025 State of AI in Social Media Study, Unveiling 96% of Professionals Use AI Daily
Metricool, a global social media management platform, released its 2025 State of AI in Social Media Study, revealing that 96% of social media professionals now use AI tools in their social media workflows, with 72.5% relying on them daily. The findings underscore how AI has become a core tool in the day-to-day work of social media managers, marketers, creators, and agencies.
