Agency

BoA offering credit cards to undocumented Immigrants.

According to Fox News and reported in the Wall Street Journal today, Bank of America Corp. has begun offering credit cards to customers without Social Security numbers. Thus targeting undocumented immigrant in the USA.

The credit card holder will pay a much higher interest rate than a typical customer.

AAF – Majority of Ad Execs find innovations inspire creativity.

The AAF Media Investment Survey 2007, released by the American Advertising Federation (AAF), reveals an increasing confidence in navigating the new media ecosystem in 2007. The survey confirms a strong commitment among executives to complementing traditional media by allocating a portion of their budgets to new media properties and experimentation.

AAAA – Best Practice: ownership of agency ideas, plans and work developed during the new business.

The American Association of Advertising Agencies issued a new position paper, “Best Practice Guidance: Ownership of Agency Ideas, Plans and Work Developed During the New Business Procedure.”

ImpreMedia buys Hoy New York.

Tribune Publishing announced the sale of Hoy New York, its Spanish-language daily newspaper, to ImpreMedia, LLC. The sale, which is expected to close during the first quarter of 2007, does not include the Hoy publications in Los Angeles and Chicago. Terms were not disclosed.

A portrait of the Foreign-Born Population at Mid-Decade.

This statistical profile of the foreign born population is based on Pew Hispanic Center tabulations of the Census Bureau’s 2005 American Community Survey public use microdata file, which was released August 29, 2006. The topics covered by the ACS are virtually the same as those in the long form of the decennial census.

A portrait of Hispanics at Mid-Decade.

This statistical profile of the Latino population is based on Pew Hispanic Center tabulations of the Census Bureau’s 2005 American Community Survey public use microdata file, which was released August 29, 2006. The topics covered are virtually the same as those in the long form of the decennial census. Fully implemented nationwide for the first time in 2005, the ACS became the largest household survey in the United States, with a sample of about 3 million addresses.

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