The Internet has transformed many aspects of life, but perhaps none more so than how we shop for goods and services. While it’s still nice to stop by a store to touch and see products, the convenience of online shopping can’t be beat. And for some services, such as booking travel or buying concert tickets, the ability to do so online has made the process much easier and more efficient.
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The Great Recession at 30 Months.
More than half (55%) of all adults in the labor force say that since the Great Recession began 30 months ago, they have suffered a spell of unemployment, a cut in pay, a reduction in hours or have become involuntary part-time workers, according to a new survey by the Pew Research Center’s Social and Demographic Trends Project.
FUJIFILM launches Hispanic marketing campaign.
FUJIFILM North America Corporation has launched its first Hispanic marketing campaign to support the launch of its new digital cameras with special emphasis on the FinePix Z70 and the durability of the FinePix XP10 digital camera. The campaign that began in May and will continue through August was designed to appeal to the Hispanic consumer as part of an overall company initiative to be more relevant to this audience.
PR Newswire launches new Hispanic Media Database.
PR Newswire introduced its Hispanic MEDIAbase service, a newly designed media intelligence tool that catalogues over 4,500 journalists and 2,000 media outlets catering to the Hispanic community.
Available on HispanicPRpro.com
Consumers widely exposed to media prior to Shopping.
Nearly two-thirds of consumers listen to the radio, and nearly half view television, in the minutes prior to shopping.
