Agency

Unprecedented. Unbelievable. Unfathomable. The state of the auto nation is shaky at the moment, but all is not lost. Offsetting the unrelentingly negative news are 2009 highlights like a 69% spike in Sorento model sales, a 48% increase in Sedona sales, and the successful launch of the economically-priced Hyundai Genesis and Kia Soul, both targeting younger drivers.

The brand’s name is derived from its founder-president José A. Ginarte, Esq., a Cuban-born, U.S.-educated attorney-at-law. The entity’s LLP name is Ginarte O’Dwyer González Gallardo & Winograd, LLP.

The Federal Trade Commission testified before the U.S. Senate on its efforts to combat deceptive advertising in the face of rapid changes in health care, technology, and online marketing strategies.

The Advertising Age 2009 Hispanic Fact Pack is available for download here at HispanicAd.com.

Based on industry blog postings in the last 48 hours by bloggers out there …………..

The cure for the US Hispanic Ad Agency future is to invest, pursue and pitch mainstream ad business with a Hispanic component. Going head-to-head with…

By Gene Bryan – HispanicAd.com. To read El Blog CLICK above.

he Selig Center’s estimates and projections of buying power for 1990-2013 show that minorities—African Americans, Asians, Native Americans, and Hispanics–definitely share in this success, and together wield formidable economic clout. Download study.

Arbitron stated in their Q2 2009 earnings call that Univision Radio will not renew their PPM contract with Arbitron in Miami, San Diego, and Phoenix.

Advertisers and marketers spend a great deal of time crafting ads that they think are effective. Consumers who view these ads at times have different ideas.