This online course in Hispanic Marketing Communication will be offered this Fall Semester by the Florida State University Center for Hispanic Marketing Communication. The Center, headed by Dr. Felipe Korzenny, is pioneering education in Hispanic Marketing and is the only one of its kind in the United States.
Education
New Study on Latino Attitudes is … Perplexing.
By Chiqui Cartagena
Surprising results make me question the methodology of the survey
This week the Center for American Progress published results of a new study they conducted in conjunction with A Woman’s Nation, the Rockefeller Foundation and TIME magazine regarding public attitudes about women, society and the work place. The research was fielded (via telephone) in the Summer of 2009 and included a 10% “oversample of Latinos,” which were allowed to answer the survey in either English or Spanish. (They have yet to confirm how many surveys were actually conducted in Spanish).
What is perplexing to me, however, were the results. The study found that Latino attitudes were “basically in line with those of other groups” but that on some issues – like the rise of women in the workplace and balancing work and life issue, Latinos were actually more open-minded that their General Market counterparts – honestly, I started spitting my coffee out and asking myself, ¿qué, qué?
Minorities and the Recession-Era College Enrollment Boom.
The recession-era boom in the size of freshman classes at four-year colleges, community colleges and trade schools has been driven largely by a sharp increase in minority student enrollment, according to a Pew Research Center analysis of new data from the U.S. Department of Education.
Hispanics, High School Dropouts and the GED.
Just one-in-ten Hispanic high school drop-outs has a General Educational Development (GED) credential, widely regarded as the best “second chance” pathway to college, vocational training and military service for adults who do not graduate high school. By contrast, two-in-ten black high school drop-outs and three-in-ten white high school drop-outs has a GED, according to a Pew Hispanic Center analysis of newly-available educational attainment data from the U.S. Census Bureau’s 2008 American Community Survey.
