The alliance marks the initial step in a joint plan to set up a fully operational news bureau at UC Berkeley, a pioneering initiative that could lead to the creation of similar bureaus in other universities across the nation.
Business
Univision & UC Berkeley establish News Bureau
Ronald McDonald House Charities launches PSA with Luis Enrique
Ronald McDonald House Charities (RMHC) New York Tri-State Area announced its partnership with Grammy-winning singer Luis Enrique as the new voice of the HACER Scholarship Program public service announcement (PSA) campaign.
Education is an Investment for the Future Around the Globe
The road to better jobs, more money and improved lifestyles is paved by education, according to a new Nielsen survey. More than three-quarters (78%) of global online respondents agreed that receiving a higher education, such as college, is important. Likewise, three-fourths also believed that better employment (75%) and higher income (72%) are accessible because of educational opportunities.
College & University Leaders increasingly concerned about maintaining Student Enrollment
Higher education leaders are becoming increasingly concerned about their ability to maintain current enrollment levels, according to the results of the second annual Higher Education Outlook Survey conducted by KPMG LLP.
Stepping Up: The Impact of the Newest Immigrant, Asian, and Latino Voters [INSIGHT & REPORT]
Amid the current debate on immigration reform, much attention is on House members and how their vote for or against reform will play in their home districts. But many congressional districts have a huge number of naturalized immigrants and young Asians and Latinos who are entering the electorate, and who deeply support immigration reform.
The Importance of The Teacher
Millions of kids are heading back to school. Along with brand new school supplies and new outfits, the first day of school usually brings a new classroom instructor. The idea of a new teacher can be intimidating for some kids. However, what kids sometimes forget is that they, themselves, are teachers. In fact, kids aged 6-12 years old find themselves teaching their parents about all kinds of things including media and technology. We find this to be especially true if their parents are Baby Boomers or older Gen Xers.
Three-faceted music: Crossbreeding, Syncretism and Hybridization in LatAM (16th to 20th Centuries).
Three-faceted music: Crossbreeding, Syncretism and Hybridization in Latin America, offering a visual and acoustic perspective on the indigenous, Hispanic and African cultural roots of Latin American music.
Mayorga Coffee launches Cafe Sabroso.
Mayorga Coffee announced the launch of Cafe Sabroso, a line that the company has developed to fill a gap in the Hispanic coffee market.
91ST Anniversary of Commercial Broadcasting.
Today is the 91st anniversary of the first commercial ever broadcast on electronic media! This commercial was aired on WEAF – which is now WFAN. (Accounts of the event indicate that advertisers were concerned with ROI even then.)
Arnost gone from Telemundo.
Tom Arnost has departed Telemundo where he held the post of Executive Vice President & Chief Revenue Officer, Telemundo Station Group since September of 2012.
US Total Media Ad Spend Inches Up, Pushed by Digital
eMarketer expects US advertisers to spend $171.01 billion on paid media this year, up 3.6% over 2012 spending levels, according to our most recent forecast of US ad spending.
Digital Music Sales Grow While Overall Industry Declines
There’s no way around it—the music industry faces a serious challenge in maintaining revenues in the digital era. Audiences are consuming music through new channels that are still in the process of being monetized, such as online radio, and piracy remains a steady threat to the bottom lines of music companies across the globe.
Our America: The Latino Presence in American Art opens at the Smithsonian American Art Museum.
The exhibition presents 92 artworks in all media, 63 of which have been acquired by the museum since 2011, representing its deep and continuing commitment to collecting Latino art. “Our America” will be on view from Oct. 25 through March 2, 2014. The exhibition is organized by E. Carmen Ramos, curator of Latino art.
Hispanic Teen Drug use significantly Higher than Other Ethnic Groups.
The Partnership at Drugfree.org released new research from the latest Partnership Attitude Tracking Study (PATS), a nationally projectable survey that tracks teen drug and alcohol use and parent attitudes toward substance abuse among teens.
AHAA continues Membership Expansion and Thought Leadership Initiatives.
Nearly 18 months ago, AHAA: The Voice of Hispanic Marketing announced a strategic shift to expand beyond Hispanic advertising agencies and advocate for all marketing, communications and media firms with trusted Hispanic expertise. Since then, membership has increased by more than 15 percent and AHAA’s Annual Conference has proven to be its most successful yet, with a prominent list of C-suite leaders and industry experts and record-high attendance. In addition, AHAA continues providing the most compelling research as part of its thought leadership platform that helps define best practices in Hispanic marketing and identify the best opportunities for corporate investment and growth.