Media

In the past year alone, the number of US mothers using smartphones increased nearly 34%, BabyCenter reported in September 2013. Of this number, 46% of survey respondents said they felt addicted to their smartphones, always keeping them at their sides as “backup brains” while on the go.

impreMedia announced the roll out of its World Cup coverage to date, as well as a robust suite of multiplatform sponsorship opportunities for advertisers looking to connect with highly engaged U.S. Hispanic soccer enthusiasts.

NUVOtv announced a content licensing agreement for the basic cable syndication rights to the SHOWTIME drama DEXTER. 

According to the LA Times, Meruelo Group, owners and operators of MundoFOX 22 in Los Angeles, will be acquiring radio station KDAY 93.5 FM (Redondo Beach, CA)/KDEY-FM (Ontario, CA).

In an always-on world, mobile devices are always at-hand as consumers move from screen to screen, according to a new eMarketer report, “Key Digital Trends for 2014.”

The agreement will provide users of Batanga Radio services with access to WMG’s repertoire, which includes material from some of today’s biggest international and domestic artists.

Telemundo Studios has begun filming of its new original production, “En Otra Piel,” starring Maria Elisa Camargo, David Chocarro, Jorge Luis Pila and Vanessa Villela, with a special appearance by Laura Flores. 

The superstar nominees for the 2014 edition of Univision’s “Premio Lo Nuestro a la Música Latina” (Lo Nuestro Latin Music Awards) were revealed during a star-studded broadcast of Univision Network’s top-rated morning show, “Despierta América” (Wake Up America). With contenders in 33 different categories across four music genres – Pop, Tropical, Regional Mexican, and Urban– the list includes the biggest names in today’s Latin recording industry, many of which are vying for multiple awards.

MundoFox announced the premiere of “La Vida Sigue” (The Life We Lead), a new, captivating romantic drama that poses the question: What happens when your life goes on without you?  “La Vida Sigue” will air Monday through Friday at 8PM/7c starting Monday, December 9, on MundoFox. 

Social networks like Twitter and Facebook have quickly built significant mobile revenue streams—on the basis of significant mobile user populations.

The NFL has had more than its share of negative press this season. The league has been under fire for allegations of downplaying brain injury dangers for its players, and more recently has come under fire for at least one team allegedly tolerating bullying among its players. In addition to all this, a recent Harris Poll finds that Americans are most likely to identify the NFL (31%) as among the sports, leagues or organizations in which it would be hardest for a current athlete to “come out” as lesbian, gay, bisexual or transgender (LGBT).

NUVOtv announced that the network has entered into an overall development deal with actor, host and television personality Mario Lopez.

Univision Communications Inc has launched “La Semana de la Salud” (Health Week), an empowerment initiative aimed at addressing U.S. Hispanics’ principal health concerns and increasing awareness about the importance of prevention and access to health care, with emphasis on how the ACA will potentially impact Latinos’ lives.

Univision Radio has launched “El Bueno, La Mala, y El Feo,” (The Good, the Bad, and the Ugly), a music- intensive Regional Mexican radio show with a blend of humor, social sarcasm, and exclusive interviews.

According to the December 2013 RADAR report, radio saw gains in the Hispanic audience across all major demographic groups compared with December 2012, while the black (non-Hispanic) audience remained steady year over year.

Quality beats quantity when it comes to measuring social media effectiveness, according to an August 2013 study by ExactTarget. The survey found that 38% of US Facebook and 43% of Twitter marketers were more concerned with the quality of audience members added via social efforts than with the number of followers gained.

mun2 will premiere the ttelenovela “La Patrona” in Spanish with English subtitles on Monday December 2 at 10pm EST/9C. 

Vme TV will broadcast ‘Los Hispanos y La Educacion’, a special program which takes a look at education in the United States through the eyes of two of the nation’s leading Hispanic educators, Dr. Eduardo J. Padron, president, Miami Dade College, and Ronald Blackburn Moreno, CEO, ASPIRA.

FOX Deportes and the National Football League are joining forces to bring Super Bowl XLVIII to the network.

When you think about live theater, what comes to mind for most people is Broadway and the soldout shows that grace its famous stages. Unfortunately, theater isn’t always as high-profile as a Broadway show in the Big Apple. Many theaters painstakingly dedicate a lot of time and effort into getting people to buy tickets to first-run or lesser-known shows.