Media

CNN Latino is expanding to New York, Orlando, Tampa and Phoenix, it was announced by Cynthia Hudson, senior vice president and general manager of CNN en Espanol and Hispanic Strategy for CNN/U.S. With the addition of these four new markets to its existing presence in Los Angeles, CNN Latino programming will now be available in markets that represent about a quarter of U.S. Hispanic Households.

Bill Shadorf – Vice President Corporate Sales at Univision Radio has resigned and joined the Spanish Broadcasting System (SBS) Corporate Sales team under Jack Hobbs – Executive VP of Corporate Sales at SBS.

MundoFox announced that production of the anticipated second season of hit game show “Minuto Para Ganar” has begun in New York City.

Music is the universal language that fans speak fluently. In fact, a recent Nielsen study found that 40 percent of U.S. consumers—those classified as fans—are responsible for 75 percent of music spending. These fans, who spend between $20 billion and $26 billion on music each year, could spend an additional $450 million to $2.6 billion annually if they had the opportunity to snag behind-the-scenes access to the artists along with exclusive content.

Now that marketers’ tenure on social networks is at least a few years old, they are zeroing in on what they are best able to accomplish on the sites, what their biggest challenges are and how to most effectively track their performance.

Social TV describes consumer engagement, communication and interaction while watching television. Gartner believes that social TV activities can enhance the value of the TV experience for consumers and offer opportunities to add new users, drive engagement and open up new advertising opportunities through existing social networks.