Radio Ink magazine has chosen Univision Radio President Jose Valle as its Executive of the Year. Valle, who started out as a receptionist at KTNQ and KLVE in Los Angeles, is now responsible for 70 radio stations in 16 of the top U.S. Hispanic markets and five stations in Puerto Rico, leading 1,100 Univision Radio employees.
Media
A Growing Market for Mixed Martial Arts. [INSIGHT]
The sport of mixed martial arts, more commonly known as MMA, has experienced tremendous growth in its fan base particularly among the Hispanic Millennial demo. Since it’s introduction in 1993, the most famous MMA organizations have exploded and evolved into an empire of pay-per-view fights and large arena events, as well as a lifestyle industry, complete with clothing lines, fighter appearances and dramatic rivalries. Its most famous Latino star is Mexican-American fighter Cain Velasquez. With pride for their humble roots and Hispanic heritage, Velasquez and other Hispanic fighters have helped boost support from the growing Hispanic Millennial populace.
Advertisers in Mexico Tread Into Mobile.
Mobile phone adoption in Mexico has been slow, hobbled by general economic conditions and by a lack of competition in the mobile space. And yet there are clear signs of mobile growth on the horizon, according to a new eMarketer report, “Mobile Mexico: Overcoming Obstacles to Growth.”
Mobile Devices empower Today’s Shoppers In-Store & Online.
With 2012 marking the first holiday shopping season where the majority of mobile subscribers own smartphones, today’s shoppers are better equipped than ever to find the best deals and get feedback about products on their shopping lists—anytime, anywhere. From pre-purchase research, to sharing an exciting find with friends, new data from Nielsen shows that smartphone and tablet owners are embracing their devices to make the most of their shopping experience.
Social Media Report 2012: Social Media Comes of Age. [REPORT]
Social media and social networking are no longer in their infancy. Social media continues to grow rapidly, offering global consumers new and meaningful ways to engage with the people, events and brands that matter to them. According to Nielsen and NM Incite’s latest Social Media Report, consumers continue to spend more time on social networks than on any other category of sites—roughly 20 percent of their total time online via personal computer (PC), and 30 percent of total time online via mobile.
Badillo named VP of Programming & Production of Tr3s.
Viacom International Media Networks (VIMN) – the Americas announced new leadership at Tr3s with the appointment of Maria Badillo as Vice President of Programming & Production (P&P) for the US Hispanic network.
CNN Latino to launch.
CNN en Español will launch CNN Latino, a new Spanish language programming block custom made for the U.S. Hispanic market, it was announced by Cynthia Hudson-Fernández, Senior Vice President and General Manager of CNN en Español and Hispanic strategy for CNN/U.S.
Structuring a Social Media Team. [INSIGHT & REPORT]
How do other organizations—from small nonprofits to multinational corporations—staff a social media team? How many people are using Twitter, Facebook, and other platforms? And what do these professionals earn?
Univision transforms Telefutura into UniMás.
Univision Communications Inc. announced the launch of the UniMás Network, the newly transformed TeleFutura. UniMás provides content from Spanish-language producers, including Caracol Televisión, RTI Colombia, and Televisa.
The Best (and Worst) of Mobile Connectivity. ‘INSIGHT & REPORT]
Some 85% of American adults own a cell phone, and these mobile devices now play a central role in many aspects of their owners’ lives according to a new survey. For many cell owners, their phone is an essential utility that they check frequently, keep close at all times, and would have trouble functioning without.

























