Several studies have shown that a majority of email marketers are making use of social media tactics, both to boost their social media efforts as well as to improve email campaigns.
Media
Silberwasser named Executive VP & Chief Content Officer at Discovery Networks International.
Discovery Networks International (DNI) announced the creation of a new production and development unit across the division that will focus on developing global content for Discovery’s portfolio of networks in more than 180 countries worldwide. The newly formed creative unit will be led by Luis Silberwasser, newly appointed Executive Vice President and Chief Content Officer.
State of Online Branded Communities Report.
ComBlu’s study of 78 brands and 241 communities shows significant progress in adoption of best practices and a more strategic orientation to social engagement. DOWNLOAD REPORT HERE.
Is Social Media Making Consumers Antisocial?
Teens spend hours each day planted in front of Facebook. College students get the shakes when they are asked to go a week without social media. Moms are hooked on playing FarmVille. The word “addiction” gets tossed around.
