Television

Fusion announced the channel will launch on October 28, 2013. Fusion also unveiled key parts of its programming lineup featuring news, satire and original series.

The CNN Latino launch event took place on Thursday, July 11 from 7 p.m. to 11 p.m. at the Rusty Pelican in the island of Key Biscayne in Miami, Florida. CNN Latino Miami will be on the air starting Monday, August 19.

Estrella TV continues to grow its affiliation line-up by adding KZAK-TV (Boise, Idaho) and renewing KMBY-TV (Monterey, California). Both local stations are owned and operated by Cocola Broadcasting, one of the first station groups to sign with Estrella TV as part of its launch.

By Enrique Turegano / Al Punto I saw an ad on Univision for an SUV…nice ad. But the VO caught me off guard. It was the poem by Antonio Machado and famous song by Juan Manuel Serrat, “Caminante No Hay Camino”. Great song, great poem…but I wonder how much it connects with US Hispanics….mostly US Mexicans. Do they even know it? Is it important to them? Does it connect emotionally like it does for Spaniards and some South Americans? Probably NOT. Here’s my guess:

1) The creative in charge is from Spain.
2) The creative in charge is a JM Serrat fan.

Thoughts?

Among the most recently confirmed stars are Chino y Nacho, Marconi with Eiza González, Larry Hernandez, Lucero, Prince Royce, Victor Manuelle with Gocho, Abraham Mateo, El Dasa, J Alvarez, J Balvin, Kevin Ortiz, N’Klabe, and Pee Wee. In addition, Yandel, part of the internationally famous reggaeton duo Wisin y Yandel, will make a rare appearance alone on the “Premios Juventud” stage to debut his first solo release since 2004, titled “Hablé de Ti.” Previously announced performers include Jencarlos Canela, Maite Perroni, Marc Anthony, Pitbull, Thalía, Angel & Khris, Becky G, DJ Chino, Fito Blanco, Leslie Grace, and Papayo.

Anhelo will lead branding, marketing and promotion as we strive to make Fusion.