Television

Tr3s previewed its new original content portfolio targeting Hispanic adult millennials at its annual Upfront presentation held in New York City. The network’s more contemporary entertainment offering delivers over 300 hours of fresh content driven by new realities, novelas, docu-series, comedy and music. The circus-themed extravaganza introduced the new faces of the network alongside quirky sketches, acrobatics, and a high-energy performance by brand ambassador Daddy Yankee.

Univision announces Lineup of In-Culture Programming Across Broadcast, Cable and Digital Properties, Including More than 30 Shows such as Dramatic Series “La Selección” and “Metastasis,” Breakthrough Telenovelas “La Tempestad” and “Mentir para Vivir,” and More Sports Than Ever Before

NUVOtv held its upfront event at the Edison Ballroom in New York City where the network announced an exciting and expansive new programming lineup that kicks off on July 18th. Artist, entrepreneur, and NUVOtv creative and business partner Jennifer Lopez took the stage as the network’s newly appointed Chief Creative Officer.

ESPN Deportes put major focus on second screen and original programming during its Upfront presentation in New York City. The network also reinforces ESPN’s total market approach in serving Hispanic sports fans and advertisers, and ESPN Deportes’ unique positioning in the marketplace for Spanish-speaking fans.

Univision Communications Inc. today announced it has made a strategic investment in El Rey Network, the new general entertainment, English-language cable network geared towards young-adult audiences and created by renowned American filmmaker Robert Rodriguez and FactoryMade Ventures. The network will launch in December 2013 and have nation-wide distribution with initial carriage via Comcast.

At Telemundo Media’s annual Upfront presentation, being held today (May 14th) at New York’s Frederick P. Rose Hall, home of Jazz At Lincoln Center, network executives will announce a vibrant lineup of new and returning programming for 2013-2014. Featuring over 1,000 hours of new content, including five telenovelas and two daytime series, the new slate announcement was made on the heels of the network delivering its highest rated quarter ever in the first quarter of 2013, according to Nielsen data. Coming off a record breaking 20 percent growth in the 2012-2013 Upfront, Telemundo Media has added over 110 new advertisers to date. Currently the #6 broadcast network regardless of language, the network also reported it has grown eight share points season-to-date during Monday to Sunday primetime.

El Rey Network announced that Scott Sassa will be its new Vice Chairman. El Rey is being jointly launched by filmmaker Robert Rodriguez and FactoryMade Ventures. Antoinette Alfonso Zel, a marketing and branding executive from one of the most highly awarded advertising agencies in the country, will now step into the newly created role of Chief Marketing Officer of El Rey. The network will launch in December 2013 and have nation-wide carriage via Comcast.

Latinoamérica Televisión will debut two new series: “Machos de Chile” (drama) and “La Lola de Argentina” (comedy).

Telemundo Media announced the launch of FLUENCY, a new Los Angeles based multi-platform production studio, to develop and produce premium content for the full spectrum of U.S. Hispanics in Spanish and English.

On Thursday, May 2, CNN en Español and CNN Latino unveiled its programming for the next year at the cocktail upfront reception held at the boutique hotel in Manhattan, Ink48.

Telemundo Media announced an official partnership with The Weather Company (Weather), also part of the NBCUniversal family.