Television

Millennials may not watch as much TV as previous generations, but their engagement with the TV content they do watch may actually be deeper than other groups.

The 2018 ‘Miss Universe Puerto Rico’ pageant, which will take place at San Juan’s renowned ‘Centro de Bellas Artes’ on Thursday, September 20, at 8pm ET/5pm PT, will air live in the U.S. exclusively on WAPA America and Television Dominicana, as well as in Puerto Rico on WAPA Television.

Telemundo Puerto Rico/WKAQ-TV will air “Together We Are Great” (Juntos Somos Grandes), a live, three-hour special program on Thursday, September 20 at 7 PM ET to pay tribute to the strength and resiliency of Puerto Ricans, one year after Hurricane Maria made landfall in the island.

Univision’s reality competition “Nuestra Belleza Latina” (NBL) is back with a new look and attitude for a new season.

In the past, TV advertising’s value was obvious. Ask anyone “Where’s the beef?” or “Can you hear me now?” and chances are they’ll immediately associate those questions with Wendy’s and Verizon. But in the digital-first world, TV’s place in an omnichannel marketing strategy is shifting.

Produced by Telemundo and Somos Productions, the fourth annual “Latin AMAs” pays tribute to today’s most influential and iconic Latin artists, as voted by the fans in the tradition of the “American Music Awards,” the world’s largest fan-voted award show.

Netflix, Hulu, Amazon Prime, YouTube… if you’re not tapping into Streaming Video on Demand (SVOD), you’re missing out on a huge opportunity. According to a 2017 study conducted by Fluent LLC, SVOD usage has surpassed cable, with 67 percent of U.S. internet users streaming video on demand, versus 61 percent who are consuming through cable. And according to Cord Cutter News, over 9,000 Americans are ditching cable each day.  By: CMC Research Chair Nancy Tellet

Univision Network will celebrate Mexican Independence directly from Mexico City, Los Angeles, and San Antonio.

CentroAméricaTV will premiere its new original production, “Inmigrantes: El Camino Hacia un Sueño” (Immigrants: The Road Towards a Dream), on Saturday, September 15, 2018, at 8:00pm ET / 5:00pm PT.

The number of persons age 2 and older in U.S. TV Households is estimated to be 305.4 million, which represents a 0.3 % increase from last year. Increases in U.S. Hispanic, black and Asian TV households were also seen, due to estimated increases in population growth.

Centroamérica TV will unveil a new logo, on-air look and graphics package on September 15, 2018, coinciding with the network’s 14th anniversary.

OTT may be the messiah of modern media.  More than half of 22-54 year olds didn’t watch paid TV in 2017, according to a marketing agency study.  The shift from traditional broadcast, or cable viewing, to more fluid, video-based behaviors is swiftly making its mark.  This year, 90 percent of Millennials claimed they regularly binge-watch.  The thirst for entertainment on-demand is strong and growing.  But what’s behind it?  Simplicity and customization.  The leaders of effortless entertainment — Netflix, Amazon and Spotify — all share a common mission to make people’s daily lives better by surrounding them with what they need, at the moment they need it, through a personalized entertainment experience.

Telemundo announced the premiere of “El Recluso” (The Inmate), the much anticipated prison thriller set to debut on Tuesday, September 25 at 10pm/9c.

Cinelatino has acquired the U.S. television premiere of the Mexican box office hit Ladrones (“Thieves”), which will debut on the network on Sunday, September 2, at 11:00pm ET / 8:00pm PT.

Traditional and new television distributors seeking to retain and acquire customers in an increasingly competitive market should focus on super-serving Black consumers, who have consistently proven to be some of TV’s best audiences, according to Horowitz Research’s FOCUS Black: The Media Landscape 2018 report.

Coming off the successful launch of its new season on Univision, with record ratings beating those of general market English language Mixed Martial Arts (MMA) properties, Combate Americas president Jacqueline Hernandez announced the opening of La Jaula Studios, a new multi-platform content production studio created to serve the most digitally native, multiracial and multicultural generations that have ever existed—Hispanic Millennials and Generation Z.

Connected TV households now make up nearly three-quarters of all US households, but those penetration levels don’t necessarily add up to a huge advertising market—yet.

Televisión Dominicana will launch the exclusive U.S. premiere of the comedy series Las Vacaciones de Los Reyes  (“The Kings’ Vacation”), starring the highly-popular Dominican comedians Raymond Pozo and Miguel Cespedes, on Sunday, August 19, at 9pm ET/6pm PT.

As health and wellness becomes one of the greatest concerns for nearly all segments of the population, MedicosTV has launched a multifaceted delivery platform for a new channel providing relevant health-related programming aimed at Spanish-speaking Hispanic audiences everywhere.

Concluding a distinguished, award-winning career spanning nearly five decades, Telemundo 47 senior news anchor Jorge Ramos announced that he will be stepping away from the anchor chair following the conclusion of the station’s Friday, September 21 evening newscasts. Ramos announced his retirement earlier tonight to his colleagues who were gathered inside the Telemundo 47 newsroom.