Clear Channel Radio announced seven finalists for its Request for Proposals to create a state-of-the-art radio ratings system. The company also announced the initial members of an evaluation team, comprising a cross-section of members of the radio industry and advertising community, including media buyers and advertisers.
Radio
Radio Veteran Maria Elena Llansa Passes.
Maria Elena Llansa began her radio sales & management career in the early days of Spanish Radio in Miami. She worked for Susquehanna Broadcasting, Tichenor Media Systems, Spanish Broadcasting System and recently opened her own broadcasting company with stations in Phoenix and Denver.
Public Radio Audience: Down from 27.2 Million to 26.8 Million.
Last year we could say that there seemed to be a four-year pattern to the minimal growth in audience estimates reported by Arbitron for CPB-Stations in Public Radio Nationwide. This year, though, we must say that we have seen some firsts, and they are not positive ones to report.
Radio Spot Load Study 2005.
In 1999, Arbitron and Edison Media Research conducted a research study to probe listeners’ perceptions toward radio advertising. At that time, most radio stations were increasing inventory to deal with the rising demand for ad inventory sparked mainly by the dotcom boom.
KXOL-FM Ids Itself As English Rhythmic Contemporary In Latest Arbitron Book.
The Spanish Broadcasting System Los Angeles KXOL-FM station, which switched to a Hurban format recently has changed its format listing in the Arbitron Summer book from a Spanish format to the English listing of Rhythmic Contemporary.
Davidson Media Group Buys Into Philadelphia.
According to Radio & Records magazine, in the latest in a series of deals the company has recently made, Davidson Media Group enters its largest market thus far by purchasing Tropical WEMG from Mega Communications for $8.75 million.
