The perception exists – those who “work from home” sit around in their pajamas, never shower and are really not as productive as those who make it into an office each and every day. Isn’t this why Yahoo recently changed their policy to ban telecommuting and force everyone back into offices? But is this a fair criticism? With the various tools available for telecommuting, should it matter where someone works, as long as the work gets done? With nine in ten American workers agreeing that working from home provides flexibility (90%), how else do they feel about this issue?
Business
U.S. Advertising Expenditures increased 3% in 2012.
Total advertising expenditures increased 3 percent in 2012 and finished the year at $140 billion, according to data released today by Kantar Media, the leading provider of strategic advertising and marketing information. Ad spending during the fourth quarter of 2012 rose 2 percent versus the year ago period.
Employees with Intercultural Skills provide added benefits in their Workplace. [INSIGHT & REPORT]
Nearly two-thirds (60%) of employers globally say that intercultural skills, or the ability to work effectively with individuals and organizations from cultural backgrounds different from their own, are very important to their organization
Born in the USA OR Coming to America.
At a time when many of the companies thought of as being American as apple pie actually outsource a growing portion of their production abroad, “buying American” has never been a more confusing proposition.
The Status of Women in the U.S. Media 2013. [REPORT]
This report shines a light on the status of women in media and underscores the crucial need to hold media accountable for an equal voice and equal participation.
Entravision announces EVP Promotions.
Entravision Communications Corporation announced the promotions of eight individuals to the position of Executive Vice President. The promotions reflect the continued expansion of Entravision’s digital, mobile and marketing services, as well as the strength
Robles named Global Public Relations Manager for Casa Herradura’s Tequila Brands.
Brown-Forman Corporation announces the promotion of Edith Robles to the position of Global Public Relations Manager For Casa Herradura’s Tequila Brands.
Strong Collaboration between the C-suite & CIO are 4X as likely to be Top Performers.
The fifth annual Digital IQ survey released by PwC US finds that companies with strong, collaborative relationships between the CIO and other C-suite executives are four times as likely to be top performing companies as those with fragmented relationships.
