Board leadership is a critical determinant of whether and how boards rise to the challenges of their many new and growing responsibilities. Boards need chairs of the future to become the boards of the
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Today’s Hottest Films Prove to Be Culturally Relevant with Multicultural Audiences, Yet Still Fail to Be Recognized by the Academy Awards

ANA's AIMM (Alliance for Inclusive and Multicultural Marketing) released their first ever Oscar's Inclusion & Relevancy Report analyzing how the nominated films resonated with traditionally underrepresented audiences.
Unlocking the core antagonists of resilience: The personal realm

How self-awareness and self-mastery are paramount in C-suite leadership
C-SUITE LEADERS FROM CASANOVA//MCCANN, SENSIS AND SPANISH BROADCASTING SYSTEM JOIN HMC BOARD OF DIRECTORS

The Hispanic Marketing Council (HMC) announced President/CEO of Casanova//McCann Ingrid Otero-Smart has rejoined its Board of Directors, as well as newcomers Albert Rodriguez, president & COO of Spanish Broadcasting System, and José Villa, founder, president and chief strategy officer for Sensis. These members will work closely with the HMC’s governing bodies, executive committee and the executive director to support the organization’s strategic plan, which champions the U.S. Hispanic market, advocates for increased investment in Hispanic marketing and elevates the critical role of the culture marketing specialist.
4A’S announces organizational changes to address evolving agency talent needs

The American Association of Advertising Agencies (4A's) announced a new name, expanded focus and organizational changes of their Talent, Equity and Inclusion practice to address the changing needs and future of talent for agency members.
THE MULTICULTURAL MAJORITY SHIFT IS HAPPENING FASTER THAN PROJECTED: WE ARE NOW!

With Census 2020 projections showing that the non-Hispanic white population is declining eight years faster than anticipated, the multicultural majority—a reality for youth under 19—may happen as early as next year for the 35-and-under segment and 2028 for all people under 50. The entire marketing landscape must also adjust because WE ARE NOW. This is the theme of the Hispanic Marketing Council’s Annual Summit Series taking place across virtual platforms beginning April 12 through the end of June.
Puyol named Chief Revenue Officer at Collage Group

Collage Group announced the appointment of Jose Puyol as Chief Revenue Officer. Jose oversees companywide commercial function, including new business, renewals, account expansions and more.
ANA and IRG team up on new CMO Leadership Program

The ANA and the Institute for Real Growth (IRG) are partnering on a new, first-of-its-kind program for CMOs that is designed to develop leadership capabilities and drive business growth.
Hispanic Marketing Council honors Kellogg’s as the 2022 Marketer of the Year

The Hispanic Marketing Council (HMC) announced today that Kellogg’s is the winner of the 2022 HMC Marketer of the Year Award. Kellogg’s joins a prestigious short list of elite brands that have received the award, including AARP, Ford, McDonald’s, Nestlé, Sprint, State Farm, Toyota and Walmart.
CALL FOR ENTRY FOR THE HMC STRATEGIC EXCELLENCE AWARDS

The Hispanic Marketing Council (HMC) announced the call for entry for the HMC Strategic Excellence Awards, the only award of its kind that honors multicultural strategic thinking and cultural competence in marketing. Census data has revealed that Hispanics are responsible for half of the population growth of the nation and a critical driver of the nation’s rich cultural complexity.
Chair of the future—United States – Accelerator of change
NAHP announces Board of Directors
The National Association of Hispanic Publications, Inc. (NAHP, Inc.) announced the swearing in of its new Executive Board of Directors and Regional Directors as the organization celebrates its 40th year anniversary next year in 2022. This year, the NAHP swears in its largest and most diverse group of leaders in over a decade.
2021 Multicultural Excellence Award Winners
Now in their 21st year, the awards recognize client-side marketers and their agency or media partners who produced multicultural advertising campaigns between June 2020 and June 2021. The winners of this year’s competition, open to both ANA members and nonmembers, were announced last night during a dinner celebration at the annual ANA Multicultural Marketing & Diversity Conference in San Diego.
Sales & Marketing Executives of Puerto Rico announce winners of “Premios a la Excelencia en Mercadeo 2021″
The Sales and Marketing Executives of Puerto Rico announced the winners of their “Premios a la Excelencia en Mercadeo 2021″.
Hispanic Public Relations Association announced 2021 ¡Bravo! Award Winners
The Hispanic Public Relations Association (HPRA) announced the winners of the 2021 National ¡Bravo! Awards, recognizing the best multicultural public relations teams and campaigns in the country.
ANA’s AIMM Teams Up With Nielsen And Media Framework To Launch Minority Owned Media And Provide Understanding Of Investment And Reach
ANA’s Alliance for Inclusive and Multicultural Marketing (AIMM), Nielsen and Media Framework announced a collaboration aimed at increasing investments in multicultural and inclusive-owned media (African American, Asian, Hispanic, LGBTQ and People with Disabilities) to help brands and agencies measure their investment and impact on multicultural and inclusive-owned media and the communities these represent.
Association of National Advertisers (ANA) calls for an Unprecedented Industry-Wide 24-Hour Pause for Global Day of Learning
The ANA, through the Global CMO Growth Council in partnership with Cannes LIONS, is calling on the worldwide marketing industry to take a collective pause for a Global Day of Learning. On September 14, 2021, through a series of world-class trainings, workshops, master classes and team building, the industry will reinvest in itself, with the intent of bringing all professionals up to speed on best practices as businesses return to their new normal worldwide. Registration is FREE.
Hudson elected to Florida Association of Broadcasters’ (FAB) Board of Directors
Spanish Broadcasting System, Inc. announced radio executive Donny Hudson has been appointed as a Radio Board Member of the Florida Association of Broadcasters’ (FAB) Board of Directors.
Today we earned +75 (revised to +300) new LinkedIn connections on HispanicAd, because of AdAge
AdAge held their Multicultural Marketing Webinar to discuss opportunities and the current state of Multicultural Marketing. We grade it as a D+, for many reasons. Beginning with only three (3) out of nineteen (19) panelists were Hispanic Market Executives in the conversation. They missed the mark.
ANA launches portal for NonProfit Member Brands
The ANA announced the launch of a new website portal designed to address the growing need for purpose-driven marketing by encouraging connections between ANA members’ brands and nonprofit organizations.
HMC ANNOUNCES 2021 WINNERS OF THE STRATEGIC EXCELLENCE AWARDS
With a record number of entries, the Hispanic Marketing Council (HMC) announced the 2021 winners of the HMC Strategic Excellence Awards, the only award of its kind that honors multicultural strategic thinking and cultural competence in marketing. Alma took top honors with a Gold for Best Cultural Insight for its work with McDonald’s and a Gold for Mainstream Impact for its work by Coors. Casanova//McCann, Culture ONE World, d expósito & Partners, Dieste, Inspire Agency, Republica Havas, Visual Latina, and Zubi also received accolades.