Yet it is in New York City where the legend of Rafael Hernández maintains a strong, almost mythical footprint—52 years after his death. Of the more than 3,000 songs he composed, several of the most enduring tunes were written here in New York, including the unofficial Puerto Rican anthem, “Lamento borincano,” which is said to have been composed in New York at the music shop he once owned with his sister, Victoria. The aforementioned Mike Amadeo would later purchase the store and he remembers wandering across it as a young man.
Billboard announced that Raúl Alarcόn Jr., Chairman and Chief Executive Officer of Spanish Broadcasting System, Inc., tops Billboard’s annual “Power 100”.
Today’s Latina is ambicultural, seamlessly identifying as American while also retaining strong connections to her native culture. One of the ways she stays connected to her roots is through music. Whether it’s on radio or streaming services, Latinas’ consumption behavior and preferences reflect how their lives revolve around music.
Univision Communications Inc. announced the appointment of Ignacio Meyer to senior vice president of Music. Building on UCI's integrated music strategy, Meyer will focus on driving its global strategy and developing business opportunities for UCI’s portfolio and music industry partners.
What impact do new devices such as smart speakers and new ways of listening to music like Spotify have on radio’s long-standing role of introducing the latest new music to listeners? Do smart speaker owners now turn to Alexa to find out what’s new instead of their local CHR personality?
Telemundo will honor Pitbull with the first ever “Latin AMA Dick Clark Achievement Award” at the upcoming third annual “Latin American Music Awards” (Latin AMAs).
The premise of compiling a special collection of songs on a tape or CD and sharing with a friend or love interest hasn’t gone away in the digital age.
Brands that market to multicultural audiences have found music as a key approach to connecting across generations. But multicultural marketers sometimes overlook the many facets differentiating their target audiences, ranging from differing countries of origin to local cultures and experiences. To truly connect, marketers must craft precise messages for specific segments rather than treating the multicultural community as a singular audience.
Discover the fascinating musical fusions that propelled Latin music to the top of the US charts with LATIN MUSIC USA, coming back for audiences on Fridays, April 28th and May 5th at 9:00 P.M. ET (check local listings).
At a time when the topic of cultural diversity is at an all-time high, LA-based Latino soul band Chicano Batman and Johnnie Walker released a reimagined version of the iconic American folk song “This Land Is Your Land,” along with an immersive music video, that is poised to be an inspirational message of hope for modern America.