Media

Univision launches Nuestra Belleza Latina Casino app

Univision Communications Inc. has launched a mobile and tablet game app for Nuestra Belleza Latina (Our Latin Beauty) featuring this season’s contestants. Nuestra Belleza Latina Casino is Univision’s first licensed mobile game app for a show.

La Biblia on Telemundo

The Emmy-nominated epic miniseries “The Bible” (La Biblia), comes to Telemundo in Spanish for the first time ever on Wednesday, March 25th at 8pm/7c, through Good Friday.

ESPN Deportes to televise Premier Boxing Champions Series

The first of 12 two-hour annual live Premier Boxing Champions on ESPN (PBC on ESPN) telecasts is scheduled for Saturday, July 11, at 9 p.m. ET on ESPN and ESPN Deportes.

GolTV acquires broadcast rights to the Scottish Cup

GolTV has secured a multi-year deal with IMG sports media company to broadcast the William Hill Scottish Cup.  

Cross Marketing Effectiveness Research (SMoX) conducted for Mobile

Results from the SMoX research confirm that marketers would significantly increase their overall campaign ROI, without increasing budget, by simply adjusting mobile spend upwards. The study also showed that mobile is a strong driver of campaign performance across the entire purchase funnel. From upper funnel metrics like awareness and image, to purchase intent and actual behavior (foot traffic or sales), the empirical evidence proves that mobile has a fervent contribution to campaign results, justifying a double-digit allocation of the entire media budget (not just digital) to mobile.

Trujillo named President of Sales and Business Development at Fútbol De Primera Radio Network

Trujillo will lead the Fútbol de Primera’s sales force as it continues to move forward with its offering of FDP’s exclusive soccer opportunities including this summer’s Upcoming Copa America from Chile, CONCACAF ‘s Gold Cup 2015, 2016 Copa America Centenario to be played in the US; 2017 FIFA Confederations Cup, 2018 FIFA World Cup Qualifying and all the games of  Mexican National Team .

Carbajal named VP of Community Relations at Telemundo 52

Telemundo 52 Los Angeles / KVEA announced that Lizette Carbajal has been named Vice President of Community Relations.

Pasiones to premiere the Telemundo Dramatic Series “Historias de La Virgen Morena”

Pasiones will premiere the Telemundo original series, “Historias de La Virgen Morena” (Stories of the Virgin of Guadalupe), in the U.S. on Monday, March 16, at 3pm ET/12pm PT.

Facebook Still No. 1 For Teens — But Is It No. 1 Ad Medium?

So Facebook is No. 1 by a long mile. But to me this data is highly incomplete and therefore irrelevant.

AT&T, State Farm and Chrysler sponsors of La Voz Kids

Telemundo announced a 360° degree sponsorship initiative in support of season three of the network’s  singing competition “La Voz Kids,” which returned on Sunday, March 15 at 8pm with exclusive brand integrations from AT&T, State Farm and Chrysler brand.

“Avenida Brasil” premiers on Telemundo

Telemundo announces the premiere of the global hit telenovela “Avenida Brasil,” on Monday, April 6 at 8pm/7c.

Rosario joins Telemundo 47 in NYC

Telemundo 47 New York / WNJU announced that Nilda Rosario has been named Anchor for Noticiero 47 Fin De Semana on weekends at 5:30 PM and 11 PM.

Valastro returns To Discovery Familia In BAKERY BOSS

Buddy Valastro, the star of Discovery Familia’s hit series “Cake Boss,” returns to the network in BAKERY BOSS, a new series that takes him around the country to visit failing bakeries.

Do Millennials Ever Put Down Their Mobiles?

It’s no secret that millennials are attached to their mobile devices, and recent research from My.com, conducted by Survey Sampling International (SSI) in October 2014, set out to determine just how much time this demographic spent with their beloved smartphones and tablets.

Hispanics Don’t Skimp on Mobile Data

Mobile data traffic is set to soar, and based on recent research, Hispanics are a big usage driver in the US.

Newspapers are the “Most Least Essential” major medium

One of the great joys of our Infinite Dial series is we can track items from so far back.  This year we brought back some questions about media in general that we had asked in the past.   Here’s one we didn’t show: We asked “Among the Internet, newspapers, radio and television which one is the least essential to your life?”

Univision wins Walter Cronkite Award

Univision News announced that it has been honored by The Norman Lear Center with an Achievement in National Investigative Journalism Walter Cronkite Award for its exploration of the dramatic exodus of Central American children to the U.S. in a special titled “Entre el Abandono y el Rechazo” (Between Abandonment and Rejection) led by Univision News anchor, María Elena Salinas.

Discovery en Español begins production of second season of TEXAS TROCAS

Discovery en Español announced that it has started the production of the second season of the highly rated series TEXAS TROCAS, a docu-reality that follows the Méndez, a Mexican-American family who began their trucking business 40 years ago with one big rig and a dream and which has grown to be one of the best in the country. 

NASCAR Mexico Series on NBC UNIVERSO

NBC UNIVERSO will air live the first race in the NASCAR Mexico Series – The Toyota 120 – from Phoenix International Raceway in Avondale, Az., on Friday, March 13, at 10 p.m. ET. The race will be 120 laps under the lights covering 120 miles.

2015 Puerto Rico Basketball League Season on WAPA América

The 2015 Puerto Rico Basketball League season, including both regular season and playoff games, exclusively on WAPA América.

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