mun2 aired live red carpet coverage from the 2013 Premios Billboard on Thursday April 25 from 6-7 p.m. EST. The one-hour program was hosted by mun2’s Guad Venegas and Telemundo’s KVEA host Elva Saray, with red carpet and backstage interviews and fashion coverage from mun2 hosts La Bronca, Crash and Emeraude Toubia.
Media
The X Factor on MundoFox.
MundoFox announced that it will produce “El Factor X,” an original Spanish-language version of “The X Factor,” which will give U.S. Spanish-language viewers the opportunity to help choose the next young Latino superstar or breakout music group.
tr3s Blogamole Network launches.
Tr3s announced the expansion of its digital voice, Blogamole, with the launch of the Tr3s Blogamole Network, an abode of go-to gurus on all things chisme, lifestyle and entertainment.
27 % of time spent online is on social networking.
Experian Marketing Services revealed that if the time spent on the Internet for personal computers was distilled into an hour then 27 percent of it would be spent on social networking and forums across US, UK and Australia. In the US, 16 minutes out of every hour online is spent on social networking and forums, nine minutes on entertainment sites and five minutes shopping.
Maturing wireless industry reaches saturation. [REPORT]
The survey finds that the U.S. has possibly reached a level where most of the addressable market has a mobile device and service.
How the Economy Is Shaping Hispanic Young Adults’ Lives.
Today, the state of the economy is shaping Hispanic young adults’ lives more than anything else. Just as they were entering or approaching adulthood, the global economy went sour, forcing them to behave differently than people of earlier generations as they started their adult lives. College was supposed to lead to dream jobs – but for many, work of any kind can be hard to come by. As we noted in last week’s blog, young Latinos have had it particularly hard: Hispanics 18 to 34 are 25% more likely to be unemployed than non-Hispanic whites, and one in seven Hispanics 18 to 24 is looking for a job but can’t find one. By Insight Tr3s
Hesitant Pharma Marketers risk Losing the Social Audience.
The Food and Drug Administration (FDA) has yet to follow through on its years-old pledge to issue social media guidelines for pharmaceutical marketers in the US. As a result, some pharma companies are keeping their distance from the social channel.
mun2 Cable Upfront.
Presenting a new programming line-up tailored for its influential young, Hispanic millenial audience, mun2 General Manager Diana Mogollon revealed a slate of original series featuring dynamic personalities, sports and music at its 2013/2014 cable upfront press conference in New York.
