Media

Estrella Media announced that it has selected Google Ad Manager for monetizing its live and on-demand streaming TV platforms.

Tech giants are facing increasingly hostile foreign governments that are taxing their profits, attempting to halt their acquisitions, labeling them as monopolies and passing laws to limit their powers.  Why it matters: Big Tech’s international policy challenges mean companies are positioning themselves for regulatory fights overseas while the U.S. is still struggling to figure out what it wants to do.

It is unquestionable that Gen Z is a mobile-and-short-form oriented audience. Horowitz’s latest report, State of Gen Z 2020, finds that three in four 13-24 year-olds use their smartphones to watch video content—which could include both long-form and short-form—daily or almost every day. In contrast, 62% report streaming video to a TV set, 52% to a laptop, and 36% to a tablet.

Pluto TV, a free streaming television service, unveils Pluto TV en español  one-stop-destination to stream English & Spanish speaking content – for free. Pluto TV currently streams to over 43 million monthly active users across three continents and 25 countries. With this expansion, Pluto TV’s US Hispanic offerings will double, with nearly 50 Spanish-speaking channels across the platform, totaling over one-fifth of Pluto TV’s overall channel.

NBCUniversal Telemundo Enterprises announced the appointment of Federico Garza as Senior Vice President of Research Strategy and Insights.  Garza will be responsible for overseeing and developing comprehensive research plans through consumer insights, data capabilities and multiplatform measurement that will help drive and underscore the long-range business objectives across Telemundo.

Canela.TV will host its first-ever upfront presentation themed “We Make It Happen / Lo Hacemos Posible” on May 17th at 3:00 pm ET. Hosted by Canela Media’s founder and CEO Isabel Rafferty, the virtual upfront will reveal the exciting developments on Canela.TV’s slate for 2021 and beyond and showcase how advertisers can tap into the diversity and scale of Hispanic audiences.

Televisión Dominicana has announced that it will air exclusive coverage of the Soberano Awards (Premios Soberano), the most important show business event in the Dominican Republic.

The television landscape is undergoing massive change as audience viewing habits shift from linear TV to ad-free streaming options. Major players like WarnerMedia, NBCU, ViacomCBS, and Disney are all pouring resources into their video subscription services at the expense of their broadcast TV and cable networks.  By Pierre Bouvard is Chief Insights Officer at CUMULUS MEDIA | Westwood One.

Season 1 of “La Reina del Flow,” winner of an International Emmy Award for Best Telenovela, is coming to UniMás on Monday, April 26 at 10 p.m. ET/PT (9 p.m. CT).

May is Asian-American and Pacific Islanders (AAPI) Heritage Month, and Unanimo Deportes joins in the celebration on all its platforms by taking a close look at the most prominent Latin-American sports personalities of Asian ancestry.

Univision’s new series “Diseñando Tu Amor” (“Designing Your Love”), produced by Pedro Ortiz de Pinedo (“Cita a Ciegas”) and starring Gala Montes and Juan Diego Covarrubias, premieres on Monday, April 26, at 8 p.m. ET.

Earlier this month, Major League Baseball (MLB) announced it would move its 2021 All-Star Game out of Atlanta in protest of Georgia’s new restrictive voting laws. And MLB wasn’t the only organization to react to the new legislation. Atlanta-based brands Coca-Cola and Delta—both heavy sports sponsors—also came out in opposition.

Telemundo Deportes, gears up to present the most extensive Olympic coverage ever in Spanish-language media with over 300 hours of programming.

In this exclusive conversation, SBS EVP/Programming Jesus Salas shares how the company’s radio stations gained audience across the COVID-19 pandemic and has kept it, while also giving a preview as to what else SBS has in store for the rest of the year in this episode of the RBR+TVBR InFOCUS Podcast.

NPR and Edison Research released the findings of their first-ever study of its kind on radio — which identifies six segments of radio listeners, their listening behaviors and their attitudes towards advertising.

Branded integrations in subscription video on-demand (SVOD) programming don’t just provide brand exposure in an ad-free environment.

As connected TV grows popular with consumers, it’s catching the eye of fraudsters too

Estrella Media announced that its EstrellaTV network is uncorking a special spring edition of critically acclaimed primetime talk show “Tu-Night con Omar Chaparro.”

NBCUniversal Telemundo Enterprises is celebrating Financial Literacy Month with the kickoff of Nuestras Finanzas (Our Finances), a national program designed to inform and encourage U.S. Hispanics to accelerate their financial freedom and success.

Kanal D Drama presents the series “Amor en Blanco y Negro,” (Siyah Beyaz Aşk) exclusively and for the first time, for Hispanic viewers in the United States.