Radio

The internet radio audience is growing thanks to shifts in consumer listening behavior from terrestrial radio to streaming stations, according to a new eMarketer report, “Internet Radio: Marketers Move In.” Users are embracing internet radio on a growing range of devices, from PCs, smartphones and tablets to automobiles, connected-home appliances and other gadgets.

FOX Deportes announced a new strategic partnership with radio broadcasting giant Stardome Radio Networks, providing Latino sports fans with more ways to stay up to date with the latest in sports. As of early February, content from “Central Fox” and “La Última Palabra” will be broadcast in the U.S. by a Hispanic radio syndication company.

Hispanic Radio Today 2012 provides an in-depth look at the radio listening activity and consumer profiles of Hispanic consumers in the U.S. Once again, the report reveals that radio has near-universal reach among English- and Spanish-dominant Hispanic consumers. It also shows that Hispanic audiences to both English- and Spanish-language formats are huge spenders in many key retail categories.

Who says radio is out? Maybe in other parts of the world, but in Puerto Rico, radio listeners are loyal and more are born every day.

For decades, the RAB and others have preached that selling is about being customer-centric. We’ve all heard it, we’ve all been trained to interview clients about their needs, and there is not one broadcaster on earth who does not know this to be true. So why is radio not getting its fair share of ad dollars nationwide? I’ve discovered what is probably the major reason. By Eric Rhoades / Publisher of Radio Ink

Radio Ink magazine has chosen Univision Radio President Jose Valle as its Executive of the Year. Valle, who started out as a receptionist at KTNQ and KLVE in Los Angeles, is now responsible for 70 radio stations in 16 of the top U.S. Hispanic markets and five stations in Puerto Rico, leading 1,100 Univision Radio employees.

According to The NPD Group, 50 percent of Internet users (96 million) listened to music on an Internet radio or on-demand music service in the past three months. More than one-third (37 percent) of U.S. Internet users listened to music on Pandora and other Internet radio services, while an equal percentage (36 percent) used an on-demand music service, like YouTube, VEVO, Spotify, MOG, Rhapsody, and Rdio.

Recognizing that Latinos celebrate a number of traditional Latin American holidays, in addition to US holidays, GolinHarris’ Multicultural practice fielded a survey to better understand what holidays are celebrated and how they are celebrated.