Minneapolis based UNO Latino Branding announced that a newly redesigned line of children’s cookies has hit store shelves across the United States. UNO was granted the opportunity to develop the new branding and packaging design for six popular GAMESA brand cookies. GAMESA is the largest cookie manufacturer in Mexico and subsidiary of Frito-Lay North America.
Agency
U.S.-Based Multinational Companies lack true Global Incentive Programs.
Even as more U.S. multinationals seek to become global, they remain highly U.S.-centric in their approach to delivering long-term equity-based incentives, such as stock options or restricted stock, to their global workforce.
Gays and Lesbians growing U.S. Consumer Segment.
Executives in boardrooms across America are talking about “the gay and lesbian market.” But after decades of social and political progress, who is the typical gay or lesbian consumer in the United States today? What are his/her prime motivators, regular activities or perceptions on any number of issues?
Women Amplified.
How a woman approaches shopping can tell you many things about her. If you can truly understand how she shops, you have a good chance to understand how best to connect with her, what messages to send, and how to engage her with your brand. In an online survey of over 3,000 women, AMP Agency found that women have an innate way of thinking about shopping.
It is a lifelong mind-set.
