Media

Though it may not cost as much, working with bloggers and influencers requires you to do more homework. Here’s what influencers and bloggers want you to know about the best way to work with them on your sponsored content.

The veteran Cuban American journalist and Hispanic TV pioneer Gustavo Godoy has passed at the age of 81 years old in Miami, FL.  Mr. Godoy was a founder of the National Association of Hispanic Journalist, he worked as a news journalist for Spanish International Network (SIN) now Univision and Telemundo.

As the cornerstone of many living rooms around the world, the TV set remains a fixture for media consumption. That consumption, however, looks much different than it did a few years ago. Just as it has in the U.S., the market where Netflix was born, connected TV (CTV) adoption and streaming enablement are redefining how global consumers are spending their TV time.

Premier League season kicks off this weekend across Telemundo platforms, beginning this Friday, August 13 with newly promoted Brentford hosting Arsenal at 3 p.m. ET, live on Universo. Coverage begins at 2:30 p.m. ET with a special La Liga Premier Extra pre-game show.

NBCUniversal Telemundo Enterprises announced the creation of a new Hispanic Streaming business division exclusively dedicated to super charge the growth of Latinos on Peacock and across all Telemundo and NBCUniversal streaming platforms.

According to Nielsen’s newest iteration of the Audio Today Report, radio listening is at its highest levels in 16 months. Radio remains America’s top weekly reach medium, and an essential part of the daily media diet for millions

Audacy announced the launch of 1010 WINS Noticias.com, a multiplatform, Spanish digital audio offering for 1010 WINS (WINS-AM).

Cinelatino will air a televised “parade” of hit films from the Dominican Republic in observance of the annual Dominican Day Parade, which continues in its reimagined virtual format due to the Covid-19 pandemic.

A new study looks to demystify the details surrounding the reach, frequency, and ROI of connected TV

Hosted by the actor and comedian Omar Chaparro and with Yuri, Carlos Rivera, Consuelo Duval, and Juanpa Zurita in the all-star panel of “investigators,” TV’s most mysterious and hard-hitting reality show returns with more musical numbers, challenges, original characters, and celebrity guests.

Telemundo is setting the stage  for its new Sunday-night original reality show, Así Se Baila (That’s How You Dance), an innovative, family-friendly dance competition, set to premiere in September.

The largest Mexican film festival outside of the Mexican territory, Hola México Film Festival, returns for its 13th annual edition this September 17-25 during Hispanic Heritage Month.

We spend an awful lot of time talking about Cookiepocalypses and Apple ID nightmares and the end of the open web- when brands don’t seem to care.  By Mike Shields / Founder of Shields Strategic Consulting.

Spanish Broadcasting System, Inc. has named Miami native executive Donny Hudson, as EVP of Local media for radio/TV & digital for all SBS markets, and will also retain his role as General Manager, working out of the SBS offices in Miami.

Unfiltered and unparalleled define the 2021 arrival of La Casa de los Famosos to Telemundo, an outrageous new primetime reality competition premiering live on Tuesday, August 24 at 7pm/6c.

Combate Global, LLC and Univision Communications Inc. announced that Univision has acquired a significant equity stake in the premier Hispanic Mixed Martial Arts (MMA) sports franchise.

iHeartMedia Tampa and Jacksonville announced that iHeartMedia Orlando’s Acción 97.9 – La Primera En Noticias will simulcast in both markets, effective immediately.

Only seven will carry home the prestigious award. And, the only place winners will be announced is at the live and in-person Hispanic Radio Conference, scheduled for September 22-23 in Miami, Fla.

Over the past decade, radio broadcasters have brought increased content to owned digital channels to give listeners the opportunity to engage new channels. And today, we see that the broadcasters that have adapted their content and platform strategies to include digital channels are reaping the benefits of engaging audiences of all age groups.

On today’s episode, we discuss social media moderation: How is new regulation keeping social media marketers honest, which social platforms are taking the lead on self-moderation, and how have brands already fallen foul of local laws. Tune in to the discussion as eMarketer principal analyst Bill Fisher hosts senior analysts Jasmine Enberg and Matteo Ceurvels.