The mission of the Georgia Latino International Film Festival is to build awareness of independent films and film as an art form; provide educational opportunities for students and Georgia Latino filmmakers; and create opportunities for the Georgia communities to experience high-quality Latino films.
Media
Georgia Latino International Film Festival
Univision announces new C-Suite, pending Univision/Televisa merge
Univision Holdings, Inc. announced new appointments to, and a redesign of its corporate leadership structure.
Telemundo to broadcast 2021 Billboard Latin Music Awards
Telemundo and Billboard announced the date and venue for the 2021 edition of the Billboard Latin Music Awards, produced by MBS Special Events and Telemundo, will feature live performances by today’s top Latin artists to celebrate the best in Latin music.
Telemundo Deportes presents exclusive Spanish-Language programming for Tokyo Olympics
Telemundo Deportes will produce Spanish-language Olympic video content for Peacock, including TYM Olímpico, an Olympics-themed collection from Titulares y Más, that will be available on the streaming platform.
Why Video Out-of-Home Can’t Be Overlooked
Four reasons brands should incorporate digital VOOH into their media buys
How Americans are watching sports, upfronts takeaways, and Spanish language streaming [PODCAST]
On today’s episode, we discuss how many Americans watch sports on streaming platforms, how TV companies are tackling the digital sports rights balance, and what this year’s Tokyo Olympics can do to help boost NBCUniversal’s streaming platform Peacock. We then talk about the key takeaways from the 2021 Upfronts, the potential impact of Univision’s Spanish language streaming service, and how the entertainment industry is balancing box-office releases and streaming. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Paul Verna.
The Olympics Is the Biggest Platform for Gender Equality in Global Sports
The world of sports is not immune to gender bias, as evidenced by the notably lopsided coverage of women’s sports by the media and the disproportionate level of brand sponsorship spend allocated to men’s sports. This situation changes, however, during a two-week period every two years when the eyes of the world focus on the Olympics, the only global sporting event characterized by true gender parity.
Fútbol de Primera & Verizon team-up for FIFA World Cup Qatar 2022
Fútbol de Primera Radio and Verizon announced a multiyear, multiplatform media and marketing agreement, that names Verizon as an official broadcast partner of FDP Radio’s exclusive broadcasts of the FIFA World Cup Qatar 2022, as well as the 2021 Concacaf Gold Cup, the 2022 Concacaf World Cup Qualifiers, and the Mexican National Team U.S. tour and international friendly matches.
“¡Pleibol!” Slides Into Smithsonian Summer 2021
This summer, the crack of the bat and the roar of the crowd will echo throughout neighborhood fields and Major League Stadiums. On July 2, “¡Pleibol! In the Barrios and the Big Leagues/En los barrios y las grandes ligas,” a bilingual exhibition, will open at the Smithsonian’s National Museum of American History.
Soy de Rancho on Cinelatino
Cinelatino has announced the exclusive U.S. television premiere of its musically-inspired original production, “Soy De Rancho,” featuring the Billboard Award-winning regional Mexican music star “El Komander” Alfredo Rios, on Sunday, July 4, at 11 p.m. ET / 8 p.m. PT.
Univision’s TUDN to Deliver Multi-Platform Coverage of the 2021 Concacaf Gold Cup
Univision unveiled TUDN’s coverage of the 2021 Concacaf Gold Cup
Hudson elected to Florida Association of Broadcasters’ (FAB) Board of Directors
Spanish Broadcasting System, Inc. announced radio executive Donny Hudson has been appointed as a Radio Board Member of the Florida Association of Broadcasters’ (FAB) Board of Directors.
Omnichannel Advertising in a Streaming-Centric World
The pandemic has changed how viewers consume TV — likely forever — and marketers will need to adapt
Sports Fans are Looking to Sports Leagues and Athletes to Support Social Causes
As consumers continue seeking more from brands than just products and services, the premise of brand promise has grown increasingly central to many core business strategies. And as brands look to showcase their individual promises, U.S. sports fans should be a key audience.
Big Tech struggles to control narrative as antitrust bills aim to level the playing field for innovation
The news: The House Judiciary Committee took up legislation Wednesday targeting the monopolistic and anticompetitive practices of US tech giants, per Bloomberg. This first notable bipartisan push is aimed at reigning in Amazon, Apple, Facebook, and Google’s market dominance. Big Tech lobbyists argue that, if passed into law, the bills would curtail innovation and could upend user privacy, as well as hurt small businesses relying on their services
Influence, not Influencers! [PODCAST]
Building influence is an online and offline activity that a business or organization needs to develop to create effective persuasion. It all starts with the context of the ask and the planning of the campaign.
Entravision’s Shoboy Show syndicated in Houston and San Diego
Entravision Communications Corporation announced that the Shoboy Show hosted by Edgar “Shoboy” Sotelo is now also being syndicated in San Diego, CA on XRST-FM and in Houston, TX on KLOL-FM.
Reaching Elusive Ad-Free Streamers
Reaching ad-free streaming viewers is the latest challenge for marketers with carefully crafted television campaigns.
Lazos de Sangre airs on Pasiones
Pasiones has announced the U.S. premiere of Lazos de Sangre (also known as Broken Pieces or Paramparça) one of the most successful Turkish television series to date.
Increased Interest in Advanced Addressable Direct Mail for Leading Brands [REPORT]
Interpublic Group’s Matterkind and MAGNA revealed ROI to Sender, a new report that lists the best practices for running a direct mail campaign and explores the value of new product developments like Advanced Addressable Direct Mail (AADM).