Earlier this month, Major League Baseball (MLB) announced it would move its 2021 All-Star Game out of Atlanta in protest of Georgia’s new restrictive voting laws. And MLB wasn’t the only organization to react to the new legislation. Atlanta-based brands Coca-Cola and Delta—both heavy sports sponsors—also came out in opposition.
Media
Brands Aren’t Sitting On the Sidelines: The Social Solidarity of Sports Sponsorships
Telemundo Deportes gears up for Olympic Coverage
Telemundo Deportes, gears up to present the most extensive Olympic coverage ever in Spanish-language media with over 300 hours of programming.
RBR+TVBR InFOCUS Podcast: Jesus Salas [PODCAST]
In this exclusive conversation, SBS EVP/Programming Jesus Salas shares how the company’s radio stations gained audience across the COVID-19 pandemic and has kept it, while also giving a preview as to what else SBS has in store for the rest of the year in this episode of the RBR+TVBR InFOCUS Podcast.
Radio: Live On Air and Everywhere from NPR and Edison Research
NPR and Edison Research released the findings of their first-ever study of its kind on radio — which identifies six segments of radio listeners, their listening behaviors and their attitudes towards advertising.
Branded Integrations Come of Age in a Streaming World [REPORT]
Branded integrations in subscription video on-demand (SVOD) programming don’t just provide brand exposure in an ad-free environment.
The New Crisis of Trust In CTV
As connected TV grows popular with consumers, it’s catching the eye of fraudsters too
EstrellaTV’s “TU-NIGHT COM OMAR CHAPARRO” to launch Third Season
Estrella Media announced that its EstrellaTV network is uncorking a special spring edition of critically acclaimed primetime talk show “Tu-Night con Omar Chaparro.”
NBCUniversal Telemundo launches “Nuestras Finanzas”
NBCUniversal Telemundo Enterprises is celebrating Financial Literacy Month with the kickoff of Nuestras Finanzas (Our Finances), a national program designed to inform and encourage U.S. Hispanics to accelerate their financial freedom and success.
KANAL D premiers “AMOR EN BLANCO Y NEGRO” in the US
Kanal D Drama presents the series “Amor en Blanco y Negro,” (Siyah Beyaz Aşk) exclusively and for the first time, for Hispanic viewers in the United States.
The Rise of Regional Latin Music [SERIES]
Interesting set of articles detailing The Rise of Regional Latin Music.
Tanya Ramos-Puig named Latin Grammy Cultural Foundation President
The Latin GRAMMY Cultural Foundation, the philanthropic arm of The Latin Recording Academy, has appointed Tanya Ramos-Puig as President of the organization, effective immediately.
Univision’s TUDN announces coverage for 2021 Major League Soccer Season
Univision’s TUDN is back for another season of comprehensive multi-platform coverage of Major League Soccer.
JK Film & TV Productions has signed a co-production agreement with Freedom Studios.
The first joint project will be produced between Colombia and the Dominican Republic, taking advantage of the beautiful landscapes and diversity of locations in each country. It is a format that will be produced in multiple versions by region and by language.
Social Media Use in 2021 [REPORT]
Despite a string of controversies and the public’s relatively negative sentiments about aspects of social media, roughly seven-in-ten Americans say they ever use any kind of social media site – a share that has remained relatively stable over the past five years, according to a new Pew Research Center survey of U.S. adults.
Growing share of Americans say they use YouTube; Facebook remains one of the most widely used online platforms among U.S. adult
HRN Media Network expands footprint
HRN Media Network has inked a deal for their afternoon network talent Erazno Y LA Chokolata with two top 10 market stations, powerhouse WLEY-FM, Chicago and KMVK, Dallas.
The Benefits of Mobile Sample on Multicultural Research
A few years ago, the concept of autonomous vehicles captivated consumers. While the technology has progressed tremendously, most self-driving experiences are still limited to driver assistance, partial automation, or conditional automation. Innovation develops over time.
Universo to premiere ‘CLUB MUNDO KIDS’
Universo announced the premiere of a new weekly children’s show, Club Mundo Kids, on Sunday, April 11 at 10:30AM/9:30CT, which will offer preschoolers and young kids the opportunity to explore a range of topics, from the environment and wildlife to space exploration, sports and other relevant issues.
Estrella Media announces 2021 IAB NEWFRONT PRESENTATION
Estrella Media presents two spring sales presentations in May – the Estrella Media IAB NewFronts presentation and the Estrella Media Upfront experience.
A Big National Ad Rep Shift For SBS
SBS has signed an agreement naming Katz Media Group its media representation company. By Adam Jacobson- Editor-in-Chief / Radio + Television Business Report
Hemisphere Media Group announces acquisition of Pantaya
Hemisphere Media Group, Inc. announced that it has acquired the remaining 75% stake of Pantaya, the leading U.S. Hispanic Subscription Video-on-Demand Service from its joint venture partner, global content leader, Lionsgate. As a result of the transaction, Hemisphere now owns 100% of Pantaya, up from its previous 25% minority stake.


























