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Univision announces 87 New Open Positions Exclusively for Its News Division

Univision Communications Inc. announced 87 new open positions at Univision News, the company’s  news division. The new job openings are centered in the production of news, and include reporters, anchors, and correspondents, as well as producers, editors, operators, and technicians, and will accelerate Univision’s evolution to become the largest Spanish-language media company in the world.

Agency Management As a Risk-Management Advantage

Ten ways scope-management and performance-evaluation programs can help brands assess and mitigate risk

Effective pricing strategies during inflation for consumer companies

Consumer companies are being confronted with inflationary cost pressures on many sides.

Innovation Study 2021: Beyond the buzzword [REPORT]

Toward a “new and improved” understanding of corporate innovation programs

On the Front Lines of Change

Philanthropy’s role in advancing gender equality and promoting racial justice

Top 10 List of News Items Relevant to Multicultural Marketing and Diversity in 2021

As we approach the 23rd annual ANA Multicultural Marketing & Diversity Conference, it’s a good time to step back and reflect on news from the past year that is relevant to multicultural marketing and diversity.  By Bill Duggan / Association of National Advertisers

Internet Economy Grew Seven Times Faster Than Total U.S. Economy

A new study commissioned by the Interactive Advertising Bureau (IAB) and led by a researcher from Harvard Business School, found that the internet economy grew seven times faster than the total U.S. economy during the past four years, and now accounts for 12 percent of the U.S. gross domestic product (GDP).

WARC, TikTok and Publicis Groupe shows the power of community commerce [REPORT]

TikTok, in partnership with Publicis Groupe and WARC, have released a new study exploring the role social communities play in influencing purchase decisions, outlining the huge potential for brands to engage with audiences and increase unplanned purchases by narrowing the funnel between product discovery and purchase through “community commerce.”

For Half of Americans, seeing produce image motivates purchase

Visual discovery – even when it’s in the form of advertising – drives purchase decisions. Nearly half (49%) of Americans say product images influence their purchases of consumer packaged goods (CPG), while almost three-quarters (74%) say images in search results are very or extremely helpful in determining which products to buy, according to a new consumer sentiment survey commissioned by NCSolutions (NCS).

Engaging the Influential Hispanic Market In 2021 and Beyond The Marketing Insider [PODCAST]

Claritas  releases its annual U.S. Hispanic Market Report. On this episode of The Marketing Insider, popular guest Ron Cohen, VP of Practice Leadership at Claritas, joins us to talk facts and figures.

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