Television

Meruelo Media (Power 106, Cali 93.9, KLOS-FM, 93.5 KDAY and KWHY-22 TV) has announced its partnership with Matrix and their Monarch Media Ad Sales Platform.

Univision Communications Inc. and Mediahub announced a groundbreaking partnership with EDO, Inc. and datafuelX to leverage proprietary consumer behavior data to predict engagement performance for advertiser campaigns across Univision’s linear networks.

Estrella Media announced that Steve Mandala, former President, Ad Sales & Marketing for Univision Communications and Executive VP, Cable Entertainment Sales for NBCUniversal, is joining the company as Chief Revenue and Local Media Officer. Mandala starts on December 1 and will be based out of the company’s New York office.

Kanal D Drama brings together the best Turkish series dubbed in Spanish, which recently launched their standalone subscription video-on-demand app, announced the release of three acclaimed Turkish dramas, available for the first time for U.S. Hispanics.

Panam Sports and Streann Media are launching the Panam Sports Channel, which is bringing fans throughout the Americas closer to sports than ever before.

Nielsen announced that it will enhance its National television measurement by measuring viewing in a more precise manner, allowing for a future where audience estimates are based on individual ads rather than commercial minutes.

Telemundo announced the cast for its new mini-series, Diario de un Gigoló (Diary of a Gigolo), a 10-episode provocative drama slated to premiere in 2022.

Univision Communications Inc. announced several promotions and appointments within its local media division, effective December 1st, as a direct result of Univision’s recent acquisition of affiliate stations in Orlando, Tampa and Washington D.C. from Entravision.

Hemisphere Media Group, Inc. (HMTV) announced that John A. Garcia will join the company as Executive Vice President of Sales & Revenue.  Mr. Garcia will be responsible for growing and overseeing sales across all production pipelines and will play a key role in the company’s expansion to new client segments.

Starting at 7 PM (ET), the audiences will be able to enjoy a new block of programming beginning with: Mirador Mundial, Oppenheimer Presenta, En diálogo con Longobardi, Docufilms con María Celeste Arrarás and  Don Francisco: Reflexiones.

Ralph Guild, who created what is largely considered the standard operating structure for television and radio ad representation companies, has died.  By Adam Jacobson – Radio TV Business Report

The report, which covers statistics for the 2019–20 TV season, tracks racial and gender diversity among key job categories, as well as ratings and social media engagement for 461 scripted shows across 50 broadcast, cable and streaming providers.

It is hardly a secret that the television advertising landscape is rapidly transforming as consumers’ viewing habits become less straightforward. Audiences can access their favorite shows on traditional pay TV or across any number of digital touchpoints, like streaming services or network apps.

Choice has never been more abundant across the media landscape than it is today. The rise in connected TV (CTV) adoption and the growing wealth of streaming platforms continue to entice media-hungry consumers with new and engaging content. Despite the abundant choice, however, many people don’t see enough of themselves reflected in the content they’re being offered.

NBCUniversal Telemundo Enterprises announced that Marcos Santana, President of Telemundo Global Studios, will assume a new role as advisor and executive producer starting January 2022. 

Univision Communications Inc. announced the expansion of its local media division with the addition of Orlando, Tampa and Washington D.C. to its list of owned and operated station group. The stations are currently operated by Entravision Communications, whose licensing agreement with Univision concludes on December 31, 2021.

Telemundo stations Telemundo 31 / WTMO, which serves Spanish-speaking audiences in Central Florida and Telemundo Puerto Rico / WKAQ announced a news collaboration that will result in their respective audiences receiving live, local news coverage from each market during the stations’ newscasts.

NBCUniversal Local, a division of NBCUniversal, announced that it has completed its acquisition from Ramar Communications of four full power stations, one Class A station, three low power stations and 20 associated [or multiple] translator stations that are assigned to the Albuquerque DMA.

CNN en Español announced that renowned Cuban writer and poet Wendy Guerra is joining the network as a contributor and analyst, as well as a creator of alternative content for digital and on-air platforms.

Ampersand, the audience-first TV advertising sales, data and technology company, announced the availability of its Total TV Measurement solution for advertisers and agencies.